
According to a recent publication by the ministry of commerce and other departments in beijing, china news agency, 20 march, on the promotion of the export of travel services and the expansion of consumption in the countryPolicy measuresIt was published on 20th。

The officer-in-charge of the division of trade in services, ministry of commerce, presented 16 specific policy initiatives in areas such as expansion of inbound tourism consumption, facilitation of entry business activities, activation of inbound consumption, prosperity of inbound recreational consumption, expansion of inbound health consumption, development of inbound education and training consumption, improvement of safeguards. The following are the main features:

Covers the full range of entry scenes. The policy measures focus on various types of consumer attractions, such as tourism shopping, business fairs, performances, health consumption, education and training, according to different entry purposes and consumption needs. These include a series of initiatives from the perspective of “increasing the supply of quality services”, such as the enrichment of the supply of imported goods, upgrading the services and level of international fairs, supporting the introduction of international competitions, optimizing the management of foreign business performances, encouraging the development of chinese language education, etc., to stimulate new demand for service consumption, and new initiatives from the perspective of “integrated consumption resources for integrated development”, such as the introduction of “race + tourism” packages, the expansion of “acting + tour” to integrate consumption sites, support for the creation of “international entertainment consumption zones”, and the creation of international medical tourism brands to better meet diversified consumption needs。

Building a chain-wide promotion system. The policy measures proposed the creation of a national tourism brand, the strengthening of global precision marketing, and the continued refinement of visa policies to allow more international tourists to “go to china” and “come to china” and to implement a series of facilitation initiatives around the block points of the entire process of “eating and shopping” after entering the country。




