To further upgrade and perfect our provincePublic informationI don't knowPublicationKnowledge structure, theoretical literacy and combined skills of specialized technical staff, in accordance with the law of guangdong provinceContinuing educationThe relevant requirements of the ordinance, in the light of the actual development of the industry, are now being developed and published for the further education of professionals specialized in journalism and publishing in guangdong province in 2019Learning guideI don't know。
I. Learning context
The subject of professional continuing education in journalism and publishing comprises compulsory subjects of specialization and other subjects of specialization, of which compulsory subjects are integrated subjects and special subjects。
(i) comprehensive subjects
Title of the subject: in-depth study of the spirit of the national conference on advocacy and ideas, further enhancement of “foot, eye, brain, pen”
Target audience: public information and publishing specialists
The purpose of the training is to further study and promote the implementation of the 19 major messages of the chinese socialist ideology and party style of xi jinping's new era, to focus on the spirit of the important speech of xi jinping's general secretary at the national conference on advocacy and ideas, and to examine the spirit of the important speech in guangdong, to gain insight into the basic views and profound content of marxist journalism and publications, to learn to master the key policy regulations and related regulatory systems of the press and publishing industry, to enhance the political, general, central and co-optative awareness of practitioners, and to continuously improve the ability of public opinion leaders to lead the way, reform innovation and media integration。
(ii) professional subjects
1. The journalism profession
Subject name: how to improve the capacity to integrate media talent in a broad data context
Target audience: professional journalism technicians
The purpose of the training is: to capture the changing media landscape, seize the major opportunities for media integration and transformation, with a view to strengthening mobile connectivity at the heart of the thinking, to promote the enhancement of the interviewing, editing and broadcasting skills of the technical staff of the traditional media and to focus on the development of a variety of composite media talent, including: 1. Cross-border skills in news and technology and design products; 2. Technical skills in media application development; 3. Market outreach personnel with knowledge of channel platforms for distribution and data analysis。
Publications
Title of subject: strengthening original publications, pursuing specialized, specialized and new publication development paths
Target audience: technical staff specialized in publishing
Aims of the training: to encourage publishers to follow specialized, specialized and new development paths, to strengthen the construction of product lines, to develop niche products with autonomous intellectual property rights, to create original brands and unique labels. Better use of publishing as a lead for creative production, active detection and nurturing of new creations and continuous enrichment of creative resources。
Training materials are developed and made available by the training unit for the mandatory subjects of specialization。
The study of other specialized subjects is carried out by the units and individuals according to their actual situation。
Ii. Study requests
No less than 42 hours of compulsory professional studies。
Iii. Forms of learning
Training in specialized subjects is organized by the press and publishing authorities or industry organizations at all levels. With the consent of the same level of press and publishing authorities, qualified employers may organize or commission training to institutions。
Relevant requirements
The department of public information and publications throughout the province attaches great importance to the continuing education of specialized technical staff, who are assigned responsibility for the management and protection of their rights and interests in continuing education. All levels of continuing education in the press and the press must develop training programmes in order to improve the quality of training and to provide quality services for the participation of professional journalism and publishing professionals in continuing education。
Guangdong press and publications bureau
19 april 2019
