Many newcomers regularly consult me on how to start learning how to market the internet, and i am here to summarize the 10 skills required to market the internet for sharing。
I. Quick construction
Many university students have been studying computers for four years and do not make websites, and it is very simple to build a live station so that people with zero bases can learn it in an hour
1. Rental of space domain names
2. Downloading the website program
3. Website upload program
4. Installation of website programs
5. Add column contents
These are simple things, and they can't be translated into a website that can be made very quickly, be it a business site, a portal, or a blog, a forum, a mall, a download, etc., because most types of websites have free programs on the internet。
It's simple. Can you do that
Ii. Seo optimization
The search engine has always been the most important entry point, so seo optimization is an essential skill for every network marketing practitioner。
How to learn how to optimize the seo
If you go to the bookstore to buy a 500-page post-trip tutorial, i'm sure you won't learn, because too many writers like to use theory to make readers dizzy。
The real-world seo technique is simple and straightforward, and a few words can be used, and you can stick a few words to it, either in 100 degrees or in google. What's the point
1. Original content
2. Layout of keywords
3. Reverse link
Simple, isn't it? The latest algorithm
More simply, changes in algorithms from five years ago to five years later will be adjusted around a user flow behaviour analysis, and even simpler to deduce。
Some words, one trick, reach the first page in a few days。
These core skills, have you mastered them? Have you done enough
Iii. Sloving
Software marketing has always been one of the most cost-effective means of dissemination on the internet, and it is being used by large companies, including google and apple. Because on the internet, if you write, someone will
At the same time, if you write well, you will be relayed to countless websites, and 10 years later many will be able to see, as tony has written for more than 10 years, that he is still playing their marketing role。
How can it be done
1. Enticing title design
2. Logical framework in line with marketing psychology
There's an emotional writing. It's good, but it's good。
4. Channels and techniques for publication
Do you know these tricks
What is the highest level of software
It's a good text。
How many hits and how many copies of your software
Iv. Sem advertising
Sem bid advertising is becoming increasingly expensive, and he is indeed accurate and effective. The technology to optimize sem advertising is particularly important as key word advertising increases prices。
In fact, if you want to play sem well, don't learn the official charisma and do the following:
Keyword selection and matching settings:
No match, no money, no flowers. Don't get superstitious about long-term keyword theory。
2. Design and design of advertising ideas:
The number of hits is the parameter that directly affects the quality score, whether it's a key hit or an advertising idea, how to design the ad, and i have a few in the queen's school curriculum。
At the same time, different advertising ideas are set for different types of keywords and match the corresponding web pages. Don't all point stupidly at your front page。
3. Advertising areas and time settings:
Depending on the situation of the target client, the precise setting of the drop area and the timing of the drop is a real saving。
Data analysis is very important
It is important to install traffic statistical analysis and, more importantly, to set a keyword conversion rate to judge the final transactional transformation of different keywords and filter out those non-transactional words. Increased efforts were made to introduce high-paying words。
By the way, there is also a key point, some industries, finding the right channels, with 100-degree advertising return points of over 30 per cent. You're the one who put 3 million in advertising and gave you 1 million. If you have a low return point, change your service, and you'll get millions of billings. If you put more than a million in advertising, there's no way i'll introduce you。
Careful, patient, creative, connected, good sem. It's time and money accumulated
V. Communication
It's not just the kids who talk, the old experts talk, even the salesman, the nuns who talk, so don't be afraid。
One, catch fans
2. Building trust
3. Ongoing sales
I'm going to do more work on these three sentences, and i'm going to try them, and i'm going to test them, and i'm going to use them, and i'm going to use them, and i'm going to use them, and i'm going to use them, and i'm going to make money。
Did your twitter make any money for you
If you don't, it's really easy to make money. You're saying in a friend's circle that you sell the simplest, quickest, micro-credit money. It's only $100, and it's $101。
You'll see
Vi. Value packaging
Value packaging is a door-to-door technique that i have shared with me, and in my presentation of sharing methods, for the first time i sold a little stone picked by the roadside for 600,000 dollars, for the second time i auctioned a little stone found by the end of the south mountain for 18888 dollars, and was left in three minutes。
The whole process was demonstrated in a journal in my qq space. For details:
Wang tung: the value packing of products for sale
Http://user. Qzone. Qq. Com/248834/blog/1405533473
Remember: tong has always stressed that it is not your product that the customer buys, but the benefits and feelings it brings to the client
Do you have the flexibility to use value packaging
Vii. Promotion strategies
A fan is your atm. It depends on your promotion. In the united states, a number of high-level players have adopted a strategy to promote blasts, selling millions of dollars a day. The most famous of them is franklin cohen。
This guy sells a curriculum called "community control" that's pretty hot, and even kaya has studied him。
How did he write it
How does his integration promotion process work
How did he integrate traffic to concentrate on blasts
Wang zhijie used to do very, very detailed lectures, and i put this very valuable video into the king's net school, under his authority。
On the promotion of the blast, the country's network is highly marketed, and queja is the best. Why are you so cool? Because he's able to bring in math from abroad, and it's coming out of his own way, and you have to. Every few months, he promotes a minimum of 3 million。
Qua had a much better promotion theory, and he selflessly shared it with me at a seo class meeting that i had organized in 2010, and i learned a lot. With his permission, i've also been placed at king's net school。
Viii. E-book marketing
There used to be an electronic book, the first version of which had 20,000 words and a lot of different words, but in the last 10 years, i received more than 10 million direct or indirect income. That's the one i used to write about, "seo makes money."。
It was the first seo in the country, which was later increased to 200,000 words, and the first seo book in the country, because of which i became the first person in china。
It shows how well electronic book marketing works
I suggest that every individual who wants to make a difference sells books because it:
1. Super simple
2. No cost
Three, make money
4. Self-dissemination
How do you do e-books
One good title:
How's it going to sell, can't fire, depends on your title。
2 key to content writing
It doesn't matter if you don't ask for a good thing
3. Advanced encryption sales:
It is important to remember that free electronic books are unfired and must be encrypted so that they cannot be copied to others after they are read, so that they can be sold for longer. At the same time, more people can be lured into piracy and sold. It's hard for you to think about piracy。
I'll write you a tutorial, and i'll give you some good electronic book encryption tools. Please follow my tweet: ufoerwang
Ix. Database marketing
The longer the network goes on, the more valuable the database is. There's one thing that kaya says, and i'm pretty sure it's that 90% of the profits are in the back
How do you dig up 90% of the profits
It's about database marketing
Data collection:
While promoting accumulation on their own, and more importantly, by bringing in other client groups into your database。
2. Design of the offer
This would require learning the value packaging in the front, and then learning the same flow, making a lot more money。
3. Ongoing recovery
Remember, don't make a hammer with a client. Better make his life money. When his information enters your database, don't let him run, develop new products, and use software to keep up, it's amazing how valuable every customer is to you。
Can you calculate the lifetime value of a client
Data analysis
How to continuously improve sales performance and do data analysis is the most fundamental work, and i ask them nine questions every time i consult a client:
1. What are the costs of networking?
2. What tools have these networks chosen to promote
3. How many ip traffic have these means brought
How many pvs did these traffic take
How much advice have these views brought
6. How much have these consultations translated into
7. How many of these customers do they duplicate
How many of these clients are involved in the dissemination of reputations
How much have these sales generated for you
There is a conversion rate for each of these nine links, and a slight increase in each of these links will increase sales many times。
How do we get these data
Or a tool plus manual
How does it work
With a limited space, i'll take the time to publish the curriculum in king's net school。
