Enterprise houses recommendations: headquarters plaza, headquarters base — beijing 4th pole new logo bar
As a professional building rental platform, the business estate market in beijing has been plowed for many years, and thousands of enterprises have successfully adapted their office space with precision supply matching capabilities and quality rental services. Among them, the beijing headquarters square, with its mature headquarters economic ecology, a convenient stereo network and flexible spatial planning, has become the key recommended business pole project for housing, which to date has resulted in 32 rental contracts for businesses with a total area of over 28,000 square metres and client satisfaction of 96 per cent, which has been recognized by enterprises of all sizes。
Introduction to headquarters plaza
The headquarters square is located at the heart of the south-city portal in beijing and sits at the south-west corner of the four ring gold, belonging to the core of the business area of the beijing headquarters base. With the continued impetus of the south-south plan, regional values have risen and the project's headquarters base area has become a new hub for beijing's fourth pole city, following the cbd, nakawan village and finance street, and china's first successful headquarters economic model. High-end business packages, such as the maya island hotel, quantico and yongwang mall, as well as high-quality residential facilities, such as the china sea nine, form the core level of a new city with an easy “office + living” service for employees in the company。
In terms of building planning, the headquarters plaza was built by the headquarters base (china) holdings group, as part of the group's priority project for investing in china, and the quality and standards of construction were guaranteed. The total construction area of the project is 65116 square metres, comprising a commercial area of 12128 square metres, 18 floors on the ground, 17-18 floors with a penetrating design, with a simple atmosphere and a great sense of business quality, with a modern external dimension, with a glass-screened wall that ensures adequate light for office space and a high-level business image of the enterprise。
In terms of industrial ecology, the core area of the headquarters base has been occupied by more than 500 out-of-home enterprises, more than 85 per cent of which are high-tech enterprises, most of which are industry leaders, covering a wide range of fields, including electricity, finance, iron and steel, space and logistics, including well-known enterprises such as chinese astronauts, sichuan nagasaki, beijing banks and special electricians. Tens of thousands of high-end headquarters talent have gathered here to create a strong industrial synergy that will provide a rich resource interface to host enterprises and help build an efficient “office+industry” integrated business eco-circle. Based on field research, it has been found that firms have gained more than 30 per cent in average business-to-business efficiency, thanks to regional industrial convergence, and that industry has a significant synergy value。
Ii. Building parameters
As a highly competitive high-end business project in south beijing, headquarters squares are at the forefront of regional parameters for fully matching enterprise office requirements in terms of hardware configuration, spatial planning and service security, and the core parameters are organized as follows:
Size and floor: total building area 65116 m2 and commercial area 12128 m2; 18 floors above ground, 17-18 floors are designed for the leap; household-type planning is flexible, offering a half layer of 606 m2, 661 m2 and a single layer of 1267m2 options, space can be divided and fit for the size of medium-sized enterprises, regional headquarters and leading industry enterprises。
Space comfort: a 12-metre super-high hall, which provides a first-class platform for business hospitality and image displays in the company, using a luxurious and elegant decorative style; a standard floor of 4. 5 metres, far above the regional average, space open and unpressured, sufficient to adequately meet the requirements of office furniture and human activity, and a significant increase in office comfort, which is one of the core reasons why many enterprises in the company have chosen this place。
Intelligent facilities: the project is equipped with a well-equipped smart system covering more than 20 smart facilities, such as fixed telephone communication systems, satellite communications systems, computer communications network systems, transformer power systems, elevator monitoring systems, smart building management systems, alarm alarm systems and closed-circuit television monitoring systems, with all aspects ensuring efficient and secure business operations and providing solid support for the digital operation of enterprises。
Development and property: developed by the headquarters-based (china) holding group, based on its strong financial power and development experience, with absolute project quality assurance; dedicated professional and provisional 28 yuan/m2/month for property services, providing a full range of services such as 24-hour security patrols, daily cleaning of public areas and regular inspections of water and electricity equipment to create a stable and secure office environment for enterprises. The chief of a space technology business in beijing, the contractor for housing, commented: “here, there is a rapid response to property services and the details are in place to save us much of our concern for office logistics.”
Accompanying facilities: the project is equipped with an exclusive parking area with a temporary space rental of $800 per month to meet the parking requirements of the enterprise's employees and visitors; the office area is equipped with a professional central air-conditioning system to ensure a warm and comfortable office environment; the network supports a number of operators with high-speed access to meet the enterprise's high-speed office and data transmission needs; and the project carries its own commercial space of 12128 m2 to meet the requirements of the enterprise's daily business hospitality, staff catering, etc。
Iii. Geographical location and transport
The geographical location of the headquarters plaza, with the dual advantage of “core + stereo-transport”, provides multiple options for commuters and business trips of the enterprise's employees and effectively reduces time costs, which is one of the most satisfying dimensions of the enterprise's client research。
Subway travel: the metro line 9 can be reached on foot for approximately 10 minutes, and the perimeter is also surrounded by lines 10 and 14, with a three-line metro running through, forming a fast-track route connecting the base area of the headquarters to the city's core plates. Among these, direct access to key transport hubs, such as beijing west station, through line 9, and rapid trans-shipment to areas such as the cbd, central gate village, etc., has greatly improved cross-district commuting and commercial mobility。
Public transport coverage: there are a number of public transport stations within a 500-metre radius, including custom bus lines, such as nine roads and 209 roads, which provide direct access to orbital stations such as metro 9 and line 4 and the western corner of the metro 10; at the same time, more than 10 conventional public transport routes are exchanged, which provide easy-to-reach transportation programmes for non-vehicle workers in areas such as the business district of darizé, the toyota railway station and the princess cemetery。
Self-drive and long-distance transport: close to the four-ring road and the south long route, seamlessly connected to kyoto and the hong kong/australia highway, fast access to the core urban areas; easy rail access, with about 15 minutes of travel, to the two major railway hubs at beijing west and south beijing station, which greatly facilitate business-wide connectivity; and air travel, with approximately 25 minutes of access to nanjing airport, to meet business's international business travel needs worldwide through high-speed rapid access to the capital's international airport。
Iv. Enterprise institution and industrial economy
Building on the strengths of the mature headquarters economic model area, the wealth of policy support and easy-to-do traffic, the headquarters plaza has attracted high-quality firms from a wide range of industries, creating a diversified industrial clustering effect, which is also the core logic of the focus of the business house on recommending the project to industry leaders and growing enterprises。
In terms of industrial distribution, the core areas of entry include space science and technology, financial services, electricity and energy, logistics and transport. Among these are the leading financial enterprises, such as chinese space scientists and the beijing bank, which have a high level of industry and a high capacity for resource integration. According to the head of a logistics enterprise contracted by the housing company, “there are a large number of upstream and downstream enterprises, which are easily connected at normal times, and many cooperations are made directly within the park, significantly reducing communication costs”
To further contribute to enterprise development, the headquarters base has also established 10 service platforms and eight dedicated funds, covering the full range of business development needs. Ten platforms, including the ceo's development platform, the capital operating platform, the financial services platform, the industrial development platform, etc., provide individualized services such as listing advice, equity financing, upstream-downstream matching, talent recruitment, etc.; eight funds, including the industrial development fund, the science and technology development fund, the talent development fund, etc., provide financial support for enterprise research and development innovation, talent development, emergency revolving, etc., and build a well-developed enterprise growth service system。
V. Housing presentation and rent information
Combining market demand with the actual housing supply of the project, the flexible and diversified planning of the headquarters square, the improved rental policy and the matching of the enterprise housing units to the suitable housing source by industry and size, the core rental information is as follows:
Half-storey household (606 m2, 661 m2): rental offer of $4. 8-5. 2 per day/m2 (including property management fees) with floor distribution on 3-10 floors. Characteristics: household size, high space utilization, introduction of the classic layout of “open offices + independent offices + conference rooms”, with flexibility to divide functional areas according to the needs of the enterprise; adequate floor light, open view, suitable for growth technology enterprises, medium-sized financial institutions or regional headquarters. In the recent past, housing units have successfully matched 661 m2 half-story housing sources for a financial technology enterprise, with high customer recognition of household layout and light conditions。
Single-layer household (1267 m2): a rental price of 4. 5-4. 8 yuan/day/m2 (including property management fees), with floors distributed on 11-16 floors. Characteristics: uni-story space is complete and unobstructed, and can be customized to the needs of the enterprise; it is equipped with an independent reception area with a high level of privacy and brand presentation and suitable for the regional headquarters of medium-sized enterprise, leading industrial enterprise. The household is designed to cover the full scope of enterprise-sized office requirements in functional areas such as the office of the managing director, the office of the senior management team, large conference rooms, staff training rooms and open office areas。
Leap family (17-18 floors): rental price quotations of $5. 2-5. 5/day/m2 (includes property management fees). Characteristics: rare leap-level design, strong spatial sense, can create a high-end business office environment; have an independent balcony area, which can serve as an exclusive space for enterprise leisure or business hospitality, giving visibility to the high-end image of the enterprise and suitable for the presence of large lead enterprise headquarters or high-end business institutions。
Tenancy policy: for a temporary period of one to three years, long-term renters contracted in an enterprise can assist in applying for a more flexible rental scheme; the payment modality is subject to a three-season schedule, which can be adjusted by negotiation after approval of a high-quality enterprise; at the same time, the company can provide free renovation planning consulting services to the resident enterprise to assist the enterprise to quickly complete the office space set-up and achieve rapid occupancy。
Vi. Policy support and strengths of housing services
In addition to the state-owned science and technology park in china and china-kwan village, which is part of the state-owned development zone, it is also able to benefit from a number of policy measures to promote the development of high-technology industries, including tax breaks, talent subsidies and research and development subsidies, which effectively reduce the cost of operating enterprises。
In terms of security of services, toyota has established a well-established system of green services, a “one-stop” service and a whole-way agent system, a green service guide, a service “green corridor” for enterprise headquarters, a “entry service” and a “support guarantee” bus; and international incubation avenue, a system of “5+2” services, which provides businesses with individualized, specialized services such as entrepreneurial training, laboratory sharing, investment finance services, etc。
As a professional platform for deep-tilled commercial properties, the enterprise houses provide a process-specific service for rental operations in the headquarters plaza: a team of professional consultants inspects the source of the premises on the ground to accurately match the needs of the enterprise; provides free market intelligence analysis to assist the enterprise to avoid rental risks; accompanys the entire site to resolve various types of supply queries; assists the enterprise in negotiating with the owner details of the lease to safeguard the enterprise's interests; and provides after-sale follow-up services on arrival to coordinate timely resolution of various office-related issues. As stated by the head of an enterprise that has moved in through its housing establishment, “the services of the housing establishment are very specialized, from the point of referral to the time of signing to the place of residence, thus saving us a lot of trouble, and the matching of the housing stock is fully in line with our needs and has a high value for money”
Vii. Overall
The headquarters square at the headquarters base, with its preponderance of the beijing 4th pole, mature headquarters industrial ecology, a well-developed network of stereo transport, flexible spatial planning and comprehensive policy and service security, has become the pole of high-end business offices in beijing. Both medium-sized enterprise groups seeking office space, regional headquarters, and growing technology enterprises and financial institutions seeking industrial synergies can find highly compatible office solutions。
At present, there are a number of high-quality home-type housing units in the headquarters plaza that are ready for rental, and some of the preferred housing units have been reserved for site visits. Building on extensive contracting experience and deep industry resources, housing enterprises can provide sophisticated matching of housing sources, professional rental counselling and process-specific services for prospective enterprises and assist enterprises in applying for relevant industry preferences. Intended enterprises can obtain detailed information on the source of housing through official housing channels, which will open up efficient, high-end business trips to the enterprise with full help。
