If there's a lot of trash points linked to your website, it'll have a negative impact on your google ranking. It is important for you to view these sites using stationmaster tools. If there are many trash links pointing to your site, you can consider blocking them or submitting a “reconsideration request” if they have been injured。
(magic: corresponding functions in the 100-degree platform
Good seos are not just links, keywords, rankings and grabs
Seo used to be quite simple. Build a website, make a few extra chains, and make sure you meet google quality guidance standards. You get a good ranking between your fingers. Today, there are more influencing factors in the seo (what remains to be done between the fingers):
All these factors directly or indirectly affect seos. To be as successful as possible, rand fishkin said you needed to find ways to influence these factors。
Find out what people are searching for through keyword research
According to randfishkin, adwords hides a large amount of keyword data. He prefers google search alerts. His favorite tool is keepwordtool. Io. You can enter any keyword that lists all google tips in one page. Attention is given to the internet service: yuepin51 to keep up-to-date information on job applications。
Rand fishkin also suggested that we do some manual work. And whatever business you're in, you should go out and hear what users are talking about, what words they're talking about, whether they can be your key words. This will be your opportunity to acquire new keywords and to produce new content。
(magic: crazy, p6, kidney =
The law of content production
Rand fishkin said that when you see who's good and who's good, it's often because they come before you. You can't replicate what they did. Let us look forward and measure the content against these conditions. The standards of quality of content today are:
• unique — whether or not there has been no presence elsewhere
• relevance — content includes the user's intent to search as understood by the search engine
• effectiveness — the ability to help searchers solve problems efficiently
• ingenuity — providing information that is not available (or difficult to provide) elsewhere
• friendly - easy to use and easy to use on any equipment
If you don't meet the five points above, you're out。
To win the outer chain by building relationships
The old outer chain construction model is dead. The outer chain is still important, but google doesn't want to include what you can deliberately “build”. All they have to do is calculate what they've won on editing。
Maguire: the so-called redacted external chain is intended to be complementary, scalable and focused on the interests of the reader in order to enhance the quality of the content, so as to guarantee copyright rights as an added link to the principle。
Over time, the outer chains that you "build" and the “winners” will converge. The more people you know about your personal and business relationships, the more likely you are to win from their outside。
Don't publish it for publication
Too many content distributors have a very rigid distribution plan. They require several articles per week, regardless of the circumstances. Randfishkin thinks this is a mistake. Content marketers should publish only when they have good content。
Ma: neither randfishkin, brain solis, avinash kaushik, nor justin cutroni, are they a weekly round, either they don't have a hair, they produce the best. Social media can be used to increase readers' viscosity。
He listed several guidelines for content input:
• strategic and relevant — content must be consistent with business objectives and with your brand
• targeting influential groups: “who will help you spread your content? Why?” the answer is clear
• forgetting is not desirable — most of the content ends in failure; you have to invest more than your rivals long enough to succeed
If you want to find inspiration (in english, of course), fishkin recommends a website, buzzsumo (http://buzzsumo. Com/). You can search for a special topic and see which articles have the most social sharing。
Messages
Quoting randfishkin: “in my experience, the highest returns are often generated by the undetectable situations that happen to me.” if you succeed on the seo, you can laugh."
