On july 18th, the ace of the year was recast with a heavy pound。
New studios, brand-new programme heads, brand-new mirror packaging, although the overall style is not much different from the previous one, the new high-level, high-level broadcast in the news service is still very bright。
As central radio and televisionMain stationThe “axis of the high-quality development re-engineering project”, followed by the weather forecast focus interview, has adapted the packaging mirrors, the conductor pattern and the image of the programme to a new audience。
Before the upgrade
After the upgrade
As can be seen, the upgraded high-resolution news bulletin, the overall mirror style, the title of the subtitle layout, the corner sign, etc., are more in line with the high-resolution broadcast requirements and the font is more in line with the 16:9 screen。
3 first-times achieved: "stable and new" on the radio
For 42 years, it has maintained the “strenching for progress” theme and its style and orientation. A few major adaptations, albeit far apart, can trigger considerable vibrations and inspiration within the industry。
As one of the largest upgrades since 2011, unifeed achieved “three first-times” of full-process, full-element high-resolution, networked, documentation and “three” in the overall programme climate and tone:
For the first time, a brand-new 16:9 high-clean header was launched to match the overall visualization of the programme
The new feature of the modified newsletter fine-tuned fonts, images, colours, etc., based on the overall opening animation and background dynamics, with the main vision retaining the world's earth and stars in the same background, but with the basic background changing from blue to blue green。
The old story of news service
The new news show
In addition, in order to improve visual performance and the quality of viewing in a high-level broadcast appropriate for unifeed programmes, as of 18 july, unifeed synchronized the fine-tuning of mirror packaging, panel fonts, over-the-horizon animations, the replacement of completely new studio systems and video equipment, and the minor fine-tuning of the host's camera selection, seat spacing, etc. In accordance with the high-resolution programme requirements。
The first full-processed 16:9 high-resolution broadcast, fine-tuned the distance between scenes and images, enriched the lens language and image information
Traditional 4:3 map of leaders, with strict requirements for station spacing and selection, with minor imprudent incidents such as “card head” “personal separation”; and 4:3 map of people with limited amount of information when using the environment, such as the big picture, can easily result in the cutting of scenery or the incompleteness of the lens language. Thus, the current trend in the world's mainstream television media is based on a 16:9 high-resolution map。
As of 16 october 2019, in order to complete the high-quality upgrade of the news bulletin, the main news channel has been completing the delivery of the high-resolution system; its sister programme, evening news, was also broadcast on 21 december 2019, using the high-resolution system, thereby contributing to the high-level upgrading of the news bulletin。
For the first time, an “e-temperator” was launched by the news anchor。
There was a great deal of text in the news programmes, and in order to avoid errors in the introduction of the message, it was essential for the moderator to be present. In response to the need for radio and television development and broadcast anchors, the news anchors will move from the original “scripting news” to the use of the “electronic word-telling” medium, with adequate emergency systems and plans to ensure air safety。
Radio news, new studio n01 electronics
In the event of an emergency, the anchor can also perform emergency disposal according to the spare manuscripts in hand and the technical switcher's emergency module. The new radio studio, n01, tested stability during the exercise, and the master configuration of the telegraph system provided double-insurance for broadcasters。
Group upgrade of the `unifeed golden plateau' for more than a year
The quality of the update of the newsletter was upgraded, and the subsequent programme, weather forecast, focus interview, etc., was fine-tuned to mirror packaging and hosting patterns in order to match the full-scale, high-level wave of change broadcast on the station. Among these, focus interviews changed the mode of broadcast by the presenter, with the stationing report returning to sit-in, the replacement of the original 150 m2 marking studio, and the full-processed high-level programming in the new 250 m2 n11 studio。
The modified weather forecast and focus interview
It has been informed that, in order to do a high-quality adaptation of key features, such as newsleaves, the main leader of the station is gays, who move forward with their priorities and commands, hold several special meetings, study and deploy improvements to the aces, such as newsleaves, and take full advantage of the constructive views of the audience and the various sectors of society。
From may 2019, the station launched news programmes and high-cleaning studio renovations; from 1 june 2019 to 10 july 2020, more than 10 rounds of stress tests were conducted, and the simultaneous broadcasting of the news bulletin was carried out on 13 july, 15 july and 17 july 2020, with a view to improving, perfecting and perfecting its working attitude, as well as full process and re-engineering of all types of work, including former journalists, moderators, conductors, cameras, broadcast images, editors and later stages。
The new radio studio n01, with a total area of approximately 100 m2, is an important studio system in the high-resolution renovation of the news centre: it includes one broadcast area and one seating area, with three daily slots and six hours of live daily service; it is used for programmes such as the comprehensive channel, evening news, and the news channel, midnight news。
N01 studio area
This round of "radio" adaptation corresponds to the overall strategic layout of the station
It is understood that this re-engineering of the “golden platoon” is the backbone of the central radio and television corporation's drive for high-quality development。
Since 26 september 2019, the main station has been upgrading all new media outlets, including 19 television channels under its flag, 17 internal broadcast frequencies, 44 languages of external broadcasting and major new media platforms, 3 central focused news sites and news clients. The top-rent programmes, such as newslist, focus interview, were in the re-version sequence of the station。
Focus interview, new studio n11
He who changes in the time, and those who know follow the way. On more than one occasion, the deputy minister, director-general and editor-in-chief of central radio and television, shin hae-hsiung, said that “the spirit of the elephant dances in the streets and embraces digital embraces”. Guided by the results of the user experience test, this is the new mission given to the mainstream media in the new era and is a necessary step in the face of the twin pressures of the head office in responding to the current profound transformation of socio-economic development and the deep adaptation of media opinion patterns。
In the first half of 2020, there was a 139 per cent increase in the number of young listeners to the news bulletin, a 92 per cent increase in the coverage of the cct-news channel and a significant result of the high-quality re-engineering of the station. Traditional television viewers increased, reaching a total audience of 1,257 million in 2019, covering 98. 13 per cent of the country's television audience。
New media platforms, such as the main television client, the news client, and the cloud listener, have made every effort to create “national teams” in the field of visual audio, to keep up with the innovation, to create a “5g+4k/8k+ai” strategic landscape, to accelerate the transformation of the entire media structure from traditional radio and television media to the international first-class video production, and from traditional programming models to structural reforms that deepen the supply side of content production。
From 26 september 2019 to the present day, taiwan has been launching more than 200 innovative programmes such as " a good lesson " , " food and china " , " the rule of law is deep " , " military war and peace zero distance " , " information on rural renewal " , to continuously raise the level of art and public satisfaction and to strive to regenerate and revitalize innovation. A large number of corporate brands continue to shine, such as the international critical review, the quick-looking review, and the radio channel, such as the radio station, has produced a large number of high-quality products that counter-screen. The main framework for the “four pillars” of the main industry has been put in place, and quality development is on its way to a new level。
The year 2020 is the third year since the establishment of the general directorate, a crucial year for the comprehensive roll-out of its reform initiatives and an innovative year for its high-quality development promotion。
It is foreseen that the high-quality adaptation of branded programmes, such as newslift, focus interviews, will further promote efficiency gains and innovation in the quality of news-based programmes, especially in the news-based category。
The central radio and television station, the media carrier, has entered the vast space of “margins and fish leaps” and is moving towards the newest mainstream media in the world。
