As an innovative system of admission, “general admission, diversion” is gradually becoming a new model of talent development in higher education, which is usually followed by a unified basic training process before specific professional choices are madeLanzhou universityWhat are the specific policies and processes of professional diversion for the press and communication institute? What are the options? What's a different degree of insurance
I. Distribution policies
On 3 may 2024, the faculty of journalism and communication of the university of lanzhou published the " programme for the training of students in the major categories of journalism and communications at the level of the institute of journalism and communication " , and published the 24-year institute of journalism and communication policy on professional diversion。
1. Professional diversion
As can be seen from the programme, the institute of journalism and communication of the university of lanzhou has been diverting this course mainly from undergraduate students in the major categories of journalism and communications at level 2023 and from all undergraduate students in the major categories of journalism and communications in 23 years。
2. Professional diversion time
As can be seen from the bulletin, 23 years of professional diversions have been completed in about two weeks, 24 years of overall professional diversions have been completed in about three weeks, the previous year the college would have conducted professional separation policy readings, professional presentations, answers, etc., the formal application process had been completed in about one week, the results of the diversions had been publicized in about five days, and students would have to pay timely attention to the time and requirements for voluntary filing in order not to lose the initiative to choose a profession。
3. Acceptance by profession
According to the circular, the major categories of admissions are in journalism and advertising, unlike in 2023, in journalism and radio and television。
4. Professional diversion (almost two years unchanged)
According to the circular, the faculty of information and communication of the university of lanzhou has adopted a “1+3” diversion, i. E., the first academic year has been divided into a broad range of subjects of general education (including compulsory and optional courses of general knowledge) and a broad range of subjects; the second academic year has been divided into specific categories。
5. The principle of professional diversion (almost two years unchanged)
According to the circular, the principle of separation of professional selection at the faculty of journalism and communication of the university of lanzhou is primarily voluntary, and the college follows, to the extent possible, the student's own choice on the basis of his or her personal wishes. In addition, each student has only one opportunity for professional separation during the course of his or her studies, and once the results of the professional diversion have been publicized, the pupils shall be taught according to the professional training programme and the teaching programme after the transfer, without change。
It is therefore recommended that students should pay attention to the timing of diversions, take into account their personal development, their special interests and career planning, and take into account their academic qualifications, so as not to lose their autonomy to choose a profession。
Ii. Professional introduction to diversion
1. Professional coverage
From the above data, it can be seen that in the last two years, the university of lanzhou school of journalism and communication has been operating in each of its specialtiesInsurance rateThere has been a downward trend, with a sharp decline in the rate of coverage for radio and television, from 15. 40 per cent in 2024 to 11. 80 per cent in 2025, followed by advertising and digital media technology。
Finally, there has also been a slight decline in coverage rates for the professional orientation of networks and new media and journalism, but overall there has been some stability. In addition, the university of lanzhou school of journalism and communication has a rate of over 11 per cent, with higher rates in journalism and advertising。
Professional strength
Overall, the university of lanzhou has ranked 39th in 24 years in the field of journalism, including b+, 33rd in journalism and a and 32nd in advertising. In the fourth cycle of the ministry of education's assessment, the university of lanzhou's communism is b-, alongside suzhou university, china polytechnic university, shandong university, etc。
3. Graduation
The university of lanzhou has been publishing an annual report on the quality of employment on its information open officer website, but 23 annual employment quality reports have not been updated。
Overall, the university of lanzhou has a high rate of graduation and implementation, with the highest rate of masters. In addition, as an old 985 university, one of the most powerful universities in the northwest territories, and its influence in the north west was extraordinary. As early as the second half of this year, all provinces and cities throughout the country published a 2025 announcement for targeted enrolments in selected priority higher education institutions, most of which included the university of lanzhou on the list。
In addition, the university of lanzhou has trained the country with a large number of excellent journalism and communications professionals, and a large number of graduates have entered the central television station, xinhua, the central radio and television station, the daily newspaper light, the daily newspaper economy and the chinese youth newspaper。
Summary
In general, the professional diversion of the faculty of journalism and communication of the university of lanzhou usually takes place during the next semester of the first year of the academic year, with the announcement of 21 april and 3 may for 23 years, and the overall professional diversion lasting approximately 2-3 weeks. The principle of selection is primarily voluntary, and the college follows, to the extent possible, the student's own choice on the basis of his or her personal will。
The 24 years of diversion include journalism, advertising, and 23 years of diversion include journalism, radio and television, with over 11 per cent coverage for all professions, with a higher decline in coverage for radio and television and higher coverage for journalism and advertising。
It is recommended that new carriers pay early attention to the diversion policy and keep abreast of the diversion time, processes and requirements. Early planning, targeting of the profession and knowledge of its insurance and requirements。
There's still a problem with professional diversion
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References:
Main sub-rules and outcome documents:
University of journalism and communications, college of journalism and communication, level 2023
Professional diversion programme for undergraduate students at the press and communications institute
Https://xwxy. Lzu. Edu. Cn/tongzhigongoo/203/0421/21582. HTML
Publicity of the number of participants and by-laws:
Post-graduate work programme, 2024, recommended by the academy of journalism and communication for undergraduate graduates
Https://xwxy. Lzu. Edu. Cn/tongzhigangao/203/0920/22775. HTML
Post-graduate work programme free of test for outstanding undergraduate graduates, institute of journalism and communication, 2025
Https://xwxy. Lzu. Edu. Cn/tongzhigoo/2024/0911/274936. HTML
Professional strength:
2024 university of china professional rank
Https://www. Shanghairanking. Cn/rankings/bcmr/2024/05306t
Assessment of the fourth cycle of the ministry of education
Https://www. Cdgdc. Edu. Cn/dslxkpgjggb/
Graduated:
Quality report on employment of graduates of the university of lanzhou 2021 https://xxgk. Lzu. Edu. Cn/xxgknew/upload/files/20241129/6133295b6f0f4dcabd93feeea52f08d5. PDF
General information
Speeches, papers, interviews
The real question of the interview
Computer class
Medical category
Chinese
Foreign languages
New fax
Pan-public
Legal category
Category administered
Scientific competition
Handbook on insurance
