Over the years, people in the world of foreign trade have asked, "do you think it's better to be google seo with an automatic hair chain
Many owners and operators see thousands of extra-links of peer websites and are even willing to pay for so-called “high-quality extra-chain packages” and want their own websites to quickly grab the front page。
But the industry knows that the tools of the automatic wholesale chain, when they are said to be low-intensity and efficient, conceal a number of risks — a little carelessness that may not pay off。
Today, in the context of many years of practical experience, talk about the advantages and disadvantages of automated external-chain instruments and what foreign-trade firms should do in order to run smoothly and far。
1. Automatic bulk chain tool: what is it
The automated out-chain tool, by definition, is the mass distribution of links to your website via software on websites, forums, blogs, directories, etc. The operation is simple, with the entry of a web site, anchor text (keywords) to be promoted, and the system automatically crosses the entire web to generate a series of extra links。
Common external chain types include:
At first glance, these outer chains have risen to tens of thousands and tens of thousands within a short period of time. The problem is often hidden behind bright data。
Ii. Is automatic wholesale chains useful? - the "hidden trap" behind the numbers
Possible increase in external data or domain name weights in the short term
In the first month or two, the total number of extra-links to the website increased dramatically. Indicators such as the station master tool “domain ability” look beautiful. However, search engines focus more on the quality and relevance of the outer chain than on absolute quantities。
The vast majority of batches are of low quality and irrelevant
The forums, blogs, directories, etc. Have their own modest weights, and their content is out of proportion to the foreign trade industry. Google sees very clearly that these “water chains” do not count as ticket offices。
It's easy to be judged cheating by google
Modern search engines are increasingly focusing on the nature of the outer chain model. The course of conduct of the wholesale chain is very “obvious” and identifiable, and in serious cases is identified by algorithms as “black hat seo”, which not only confiscates records but also makes it possible to use a proper page as a pot。
Garbage chains pollute brands and lose buyers' trust
Your links are flying around, potential customers are in industry forums or trash blogs, and you're on your website. International buyers are particularly critical of first impressions of brands。
Maintenance and management costs are high, with consequences
Once the bulk of the outer chains are punished by google or there are security risks, the subsequent thought of “cleaning” these garbage chains is extremely time-consuming, and the human + time cost is much greater than the initial “saving”。
What kind of chain is really good for seo
The essence of a high-quality outer chain is four words: nature, relevance。
The common features of low-quality bulk out-chains are irrelevant content, repeated brushes, extremely low station weights and even google blacking。
Is there any meaning to the “quantity” of the outer chain
Indeed, “quality referral opportunities” are limited in the early start-up phase or in some cold-door industries, where appropriate layout of part of the basic outer chain and maintenance of diversified external chain sources can be of some assistance. But don't think "number = strength."。
Now, google, algorithms have far greater recognition of the water in the external chain。
Why is the automatic hair chain tool preferred by the newcomer and abandoned by the prodigy
In fact, it's not a tool that can't work, it's just the use of the road — using the automatic hair chain as a base file and the multiple traffic portal — but don't think about taking the lead by brushing。
Vi. What about the “soft” outer chain building
The first high-quality external chain was obtained from the source by deep-seated industry cooperative resources attending industry fairs, b2b platform, association registration, publication of procurement guidelines and case analysis。
Proactive writing of foreign languages in mediam, lInkedin, industry vertical communities deliver dry, and the probability of being quoted increases significantly。
The true client/partner case goes online with older clients, issues each other a soft letter or case report, and enhances true referral。
Participation in industry interviews, media coverage to industry editors, pro-active submissions to procurement platforms to increase positive exposure。
The internal seo team regularly repeats the external chain structure to track the distribution of the external chain with a collection and analysis tool, removes the hazardous waste chain in a timely manner, and rationally expands the relevant high-level external chain。
Vii. Don't lose sight of traffic management and customer data deposition once the outer chain is in place
Many foreign trade teams prefer “close-link flow”, but once the flow arrives, leads are assigned and customers follow up and go too far to question long-term assets。
In this connection, more and more companies have chosen to improve back-end management by working with the saas platform dedicated to b2b foreign trade services:
The horizontal comparisons are as follows:
The largest positive cycle of the business seo is when the flow is turned into a clue and a customer, even if the outer chain is not brushed。
Viii. Conclusion: batch automatic out-chains, be careful and be careful
Seo is not a pile of digital games。
The automatic out-chain saves time, but destroys growth. What foreign trade owners and operators should do is to refine their internal skills, their content and their relationships, and to put the brand and the outer chain on the basis of effectiveness and trust。
I really want to be an independent station for large foreign trade, steady and high-quality external chains plus data closed-ring management, much more than blind brushing and catching up. It took a lot of pits to know that seo was still able to do it with internal strength and synergy。
