The one thing you can't get around is the outside chain. Many ask each day what are the high-quality googleseo platforms? Actually, most of the people who ask this question have suffered. It either cost a lot of money to buy a bunch of garbage links, which do not go up and down; or it's a few old platforms, which are getting worse and worse。
Let's be honest, the google algorithm is getting smarter now, not just if you have links, but whether they're alive. Quality is no longer a simple dr (domain name weight) or da (page authority), but is based on relevance, flow and authenticity. Today i will take out the experience of these years of combat and tell you which platforms are worth putting in and which pits are going around。
Change in basic knowledge
A lot of rookies make a mistake and think it's good to have a link if it's a big site. It's too old for that. Now google values "natural sense." if a web site is a mother and child product, the links come back from the science and technology forum, which is clearly not logical。
So, the first step in finding a platform is not to look at fame, but to see if the land fits your product. What we're looking for is a platform that itself has readers, interactions, real search flows. This outer chain not only transfers weight, but also brings goods directly to you at critical times。
You've got to do your job
Speaking of high quality, guest posting is definitely ahead of schedule. But here's a guest contribution that doesn't refer to the garbage software that was bought at fiverr for five dollars。
The real guest article requires you to contact the vertical media in those industries. You're a smart family, for example, and you have to knock on the doors of home-dressing, extremist blogs. You need to prepare a dry product that is really deep and solves user problems, and then e-mail people nicely: i've got a good article, and your readers must like it, can't it be on your platform
This outer chain is of the highest quality because it is manually audited. Slow, but a hundred tops. You need tools like pitchbox or buzzstream to manage your contact list. Don't expect two e-mails. It depends on a stack of volumes。
Value of press releases
Many foreign trade enterprises like to issue pr (press releases). Like pr newswire or business wire, it's really a high-quality googleseo outer-chain platform. They are highly authoritative and can be immediately reproduced by hundreds of media outlets。
However, the details here are that most of the press releases contain links that are of a novollow, i. E. That do not directly convey weights. Then why is it of high quality? Because it's a quick boost to your brand. Google will see your brand name appear in a large number of authoritative media in a short period of time, and this “brand reference” is very helpful in increasing the overall confidence of the website。
If you have a limited budget, you can try some second-line news distribution platforms, which, while having a lesser coverage, are more expensive. Remember, press releases have to be like news, not in hard print, or you can't get through that。
Resource list outlink
It's actually a treasure that many people ignore. Many bloggers write “lists of best tools in the xx industry” or “best suppliers in the xx region”. If your product is too hard, you can contact the bloggers and suggest that they supplement you。
The weight of this outer chain is extremely high because the pages themselves are highly relevant. When you're doing this, you can give the blogger some valuable advice, like finding that one of the links in his article is dead or that some data is out of date. When you do him a little favor, and you mention your product, the success rate will double。
This approach not only provides access to the outer chain, but also directly flows from these recommended lists. Even if only a dozen hits per month, it is a potential customer who can no longer be precise。
Forum and community operations
Many people feel that the outer chain of the forum is out of date, but it is not. Platforms such as reddit or quora remain a source of high-quality outer chains, provided you can play。
If you just run over and send a link, the account is sealed. You have to really mix in, answer people's questions, provide valuable information. When you're being complimented by a lot of people and you're standing in front of it, you're going to say, "i've read a more detailed analysis in an article before, you can look at it," and you're going to attach a link to it。
This link is not just google likes it because it represents real social signals. And if your answer is hot, the flow is wild. Don't stare at the spam forums, where there's real talk。
Question and answer platform doorway
Quora has just been mentioned, but there are many other platforms of similar quality. The key is “professional”. In google's current eeat standard, expertise is very important。
If you can continue to produce high-quality answers on a vertical question and answer platform, google will think that you have a say in a certain area. This sense of authority will feed on the weight of your website. Even if it's a novollow link, google will get extra points as long as there are a lot of hits。
There's a detail here. Don't just stare at words and search for specific, long-tailed questions. For example, “how can a model machine be repaired” answers to such questions, although not many people look at them, leave links that are extremely strong and that are largely not deleted。
Education and government resources
That's what we used to say about . Edu and . Gov links. These platforms are born in google's eyes to be a gold medal. It's hard to get these links, but not impossible。
For example, you can provide data support for a subject at a university, or you can create a small scholarship, and then you can leave a link to the scholarship page in the school network. Alternatively, an in-depth reading of the policies of some local governments, if written well, some of the resources pages of the network of government officials will quote your links。
Although these links do not necessarily correspond to your industry 100 per cent, the platform itself is too authoritative and has a strange effect on the overall strength of the domain name. But don't buy that black chain of several dozen dollars, all of which are hacked into the backstage, deleted in a few days and punished by google。
New social bookmark play
People used to like to brush social bookmarks, but now they can't. Now social bookmarking platforms, such as flipboard or pinterest, have to be used as content distribution platforms。
Especially for visuals, pinterest is god-like. You send a high-resolution product map, link it back to your website. If this map is transmitted by many people (re-pin), it is in itself a powerful external chain signal。
This platform is simple, and the key to the quality and description of the picture is the key word. If you can make pictures into infographic, the probability of being quoted will increase considerably. Others used your drawings, usually leaving a link to the source, which is the white-picked outer chain。
Damage link restoration method
It's a relatively high-level game, very energy-intensive, but very effective. You need the tools to scan the pages of your competitors or the major stations in the industry to see which of their outer chains have failed (returning to 404 errors)。
Once you find the missing link, you contact the station manager where the link is, and you tell him: boss, there's a link in your article that's not good for users. I happen to have a similar article here. Would you like to replace it with mine
The stationmaster is usually lazy, and you helped him solve the death chain problem, and he's probably willing to turn it into your link. This approach is based on a high-quality position that would otherwise belong to the competition, which has a high level of impact。
Multimedia extralinking
Don't just stare at words. Video and audio are also a good source of the outer chain. Youtube's video description can be linked, but it's huge。
And podcast. You can go as a guest to some industry podcasts, which usually appear on the guest's website. This link is highly trusted because it is based on interpersonal relations and voice communication。
Now in the search results, the weight of video is getting higher. A popular video with links to your website can provide continuous momentum to your seo。
How to identify false resources
There's a lot of out-chains on the market, all called high quality. You've got to have a heart. First of all, if a website distributes diet yesterday, today's excavators and tomorrow's lottery, then this is the typical “outlink farm”, never touch it。
The second is its flow trends. To check with tools, if the traffic on this site is falling off the cliff, or if it has never been, then its weight is wasted。
And lastly, it's the out-of-chain ratio. If a page had only hundreds of words and had dozens of links to different sites, such links would not only be useless but would also be easy to punish. Real high-quality platforms are very cheap to export links。
Ongoing monitoring and maintenance
It's not like it's over. You have to keep an eye on it. Some platforms may be closed and some pages may be deleted. You need to check your reverse link profile regularly。
If it is discovered that at some point there has been a sudden increase in the inexplicable outlinks, it is important to use google disavow as a tool to reject it in time to prevent it from being mischievous by its competitors。
At the same time, you can give a proper feedback on the high-quality links that bring you traffic. For example, turn their articles on your social media. This virtuous interaction will make you more stable on these platforms。
The rhythm of outer chain construction
It's the most taboo thing in the outer chain. You don't work in a month, you suddenly add hundreds of extra chains in a day, and google's early warning system will be on you。
High-quality outer-chain construction should be thin-watered. Depending on the size of your website, it's much better to add a few high-quality items per week than to buy one-off. You have to simulate the natural growth of a website。
Remember, seo is a long run. The outer chain is your accelerator, but if you run too far, the accelerator will trip you。
The content is the power
So much for the platform, and the central thing is, you have to get what you want. High-quality googleseo outer-chain platforms are willing to link you because your content is valuable to their readers。
If your own website content is a mess, even if you pay for the top media, users come in, jump out, and google still thinks your website is bad。
So, before looking for the outer chain, look in the mirror and see if your content really solves the problem. Good content will grow feet and attract others to come to you. This is the highest and most solid source of quality in the outer chain。
To sum up, there are no shortcuts to quality external chains. It needs you to communicate, to show value, to build trust, like you're in love. Avoiding the temptation of a few dollars and focusing on real business exchanges, your ranking will naturally climb。
I have also been following strategic changes in major platforms, and you can tell me if you encounter specific obstacles in the search for these high-quality outer-chain platforms or if you want to dig deeper into a particular industry。
