In recent days, the chinese live safelyInsuranceThe corporation (hereinafter “safe life”) held a conference in shenzhen on “good development and peace” for the launch of the "seniority programme" for the release of the "good development and safety" insurance adviser's anniversary and the "seniority" programmeTalent(c) the training system, which focuses on the creation of a cadre of top-notch health-care counsellors with the triple value of “financial counsellors, family doctors, home-care providers”。
The project is aimed at re-establishing the professional value of agents as a new age insurance entrepreneur with professionalism and long-termism, targeting society with high industry standards to recruit people with professional background, resource skills and career aspirations, and working with good people to deliver products and services to more clients that are “time-saving, care-saving and cost-saving”。
Safe life officially announced the full launch of the high talent program. (pages for interviewees)
At the launch, tsai tsai, vice-chairman and deputy director-general of the safety and life board, presented the work of the company over the past year and the way forward. In 2025, the concept of “profession, making life simpler” continued to advance the “three provinces” project: firstly, by redefining “good insurance”, issuing “good” insurance plus service solutions; secondly, by upgrading the “good interests”, by revitalizing the “good” client interest system to cover more than 100 value-added services for sports, children's education, recreational life, health management and four high-frequency scenes; thirdly, by systematizing “good development” and introducing the brand of “insurance health advisors”。
Looking ahead to 2026, tsai tsai said that life is going to continue in two main directions: first, to be client-centred, “serving as one's loved ones”, to be linked to “insurance and well-being advisers”, to be in depth to meet the wealth, health and old-age needs of clients throughout their life cycle, and to be truly “safe for every family”, and second, to be human-centred, to “run a team like a marriage”, to launch a comprehensive “skill plan” for the global cross-border recruitment of top talent and to create a “dream team” of “specialized, professional, elite” insurance counsellors。
General manager of the department of safety and life and training, chen junhui, analysed the strategic framework of the “seniority plan”. With the “1234” strategy at its core (1 brand positioning, 2-dollar value orientation, 3-dimension identity, 4-dimensional support), the plan provides the driving force for development through a basic “developmental, well-rewarded and secure” law, creating “ten-goods” of four dimensions: career development, skills upgrading, customer service, product coverage, and protection for a high-quality transformation of the workforce; reshaping the “two-track development path” of individuals and organizations; training “business partners” in personal marketing routes; and achieving a step-up in the hierarchy, organizing development paths to foster “insurance entrepreneurs” and creating flat and efficient organizations。
At the launch, representatives of the two insurance rehabilitation advisers shared their career transition paths。
Safe life indicates that in the future companies will continue to deepen their strategy of “three-best” workforce development “to do well, to do well, to do well”, to continue to build high-quality teams of talent, to continuously improve the “skilling programme” system, to attract more highly qualified people to join, and to work together on the “peace for every family” mission to inject high-quality development into china's insurance industryInnovationKinetic energy。
