I. Brand background: the liquor bunny brand was established in 2016 (there is also information that its internet operations centre was established in shanghai in 2018). Company name: shanghai liquor rabbit network technology ltd./shanghai liquor rabbit cultural dissemination ltd. Source: shanghai. Business model online platform: liquor rabbits are a self-employed liquor and water specialty site that sells medium- and high-end liquor, including white wine with red and pure sauce developed on their own initiative, as well as branded wine in cooperation with official partners such as the five grains, wine and the sogen river. Underline chain: wine rabbits also own a chained liquor store, providing co-portal distribution, customer selection services, business orders and field experience. Marketing patterns: various consumer needs of clients are met through online networks, micro-programs and sub-line physical shops, which are distributed immediately with the city. Products and services ...