First, brand and market positioning brand background: a family convenience store originated in japan and has a chain of affiliated stores with a high profile and a good reputation around the world. As a product of new retail sales, it relies on new retail powers to provide a scientific basis for door stores through precision data to enhance overall efficiency and effectiveness. Market positioning: a family-based convenience store is dedicated to providing a 24-hour facility for customers to meet the diverse needs of different consumers. Ii. Types of products and services: there are a wide variety of products in the family's convenience stores, covering all kinds of leisure snacks, lunches, drinks, tobacco and alcohol, specialty guandong. At the same time, pasta, snacks, desserts, cold drinks, etc. Are available to help consumers such as white collars, students, etc. Value-added services: family convenience stores not only provide basic goods, but also include more than 20 user servi...