The project describes the red bean group as a priority enterprise group in jiangsu province,*** one of 120 pilot enterprises for further reform. In the red bean group, where the production of underwear has a long history, the “red bean” trademark was recognized by the bureau of commerce and industry as a chinese brand name in 1997; all major products were certified through the iso 9001:2000 quality system and iso 9001:2008 quality management system; and in march 2007, the “red bean” brand was awarded the chinese garment industry the great prize of achievement. In april 2007, the red beans became a domestic enterprise certified through csc9000t corporate social responsibility. In 2007, the red bean brand was awarded the high honour of china's garment industry - china's clothing brand “accomplishment award”; in june 2010, the red bean group was identified by the general directorate of commerce and industry as a demonstration of the first brand strat...