Sup has a powerful popular trend in south korea, popular not only among consumers, but also among film stars, working more frequently with particular movie stars to design exclusive costumes. In south korea, sup is a popular proxy. Proud because of soup! Brand concept: - a lady's dress with british taste, combined with modern korean fashion women's concept. - commodities are centred on colour according to seasonal variations. - a lady's dress that goes beyond combinations and matches. We are firmly convinced that garments are soulful, fine tailors and harsh crafts, and we are confident that your garments will prevail, and that you will be elegant and classy. Sup is a dream, passionate, feminine, romantic, and always positive and young. Consumer target groups: 18-35 years old - internationalized attitude to life and fashion philosophy - university students, full-time workers, white collars - self-styled, fashioned women - pursuing their own personal independence, wisdom, fashion - ne...