Kunming radio and television, yunnan kunming 650,000
Summary: as one of the modern mediums of communication, broadcasting provides the fastest, most informative, closest and most lively forms of information to the audience in its unique form of reality, image and lively communication, especially in view of the rapid, timely, concise and objective coverage of news stories by various news programmes, thus becoming an important window of understanding of events at home and abroad。
KeywordsRadio news；New situationShort, real and newWriting
The center of the party, centred on comrade xi jinping, attaches great importance to the work of journalism. In his numerous statements, general secretary xi made specific requests for a change of style and style in the press. According to general secretary xi, it is not a minor matter. “the style of the party determines the style of the party, which is its expression”. The problem with the culture remained prominent, mainly in the form of “long, empty and false”, and he called for “a major effort to correct the bad and actively promote good” and “short, realistic and new”。
So, in the new situation, what should be the story of the radio? Let's talk about the short, realistic, new style。
One: short
It is to try to be brief and concise, to be straightforward, to be honest, to be honest, to be honest, to be clear and focused. Nothing can be said in three words, nothing can be said about it, nothing can be said about it, nothing can be said about it, nothing can be said about it, nothing can be said about it, and nothing can be said about it. The characteristics of short- and hard-to-broad broadcast dictate short-term short-term and quick dissemination of information; broadcasting is simple and fast, is highly time-bound, and short news, such as bulletins, short news, etc., is well suited for broadcasting news. Therefore, radio news should be written with a special focus on the drafting of the guide, which, in time constraints, is often directly introduced into the newsletter. A simple introductory sentence or two would have to contain five elements of the news, which is in fact very demanding for broadcasters. In addition, the broadcast language needs to be loud, rhythmy, smooth, ups and downs, and outs and outs, sounds and sounds, so that you can enjoy it。
Ii. Relevant
The point is to say what is right and not to say what is wrong, to say what is wrong, to say what is wrong, not to say what is wrong, not to say what is wrong, not to say what is wrong, not to say what is wrong, not to say what is wrong, not to say what is wrong, not to say what is wrong. To be realistic, to be shallow, to be sensitive, to be sincere. Truth is the life of the news, so telling the truth is the key to news writing. The authenticity of the broadcast news requires journalists to provide a clear account in their writing of the time, place, cause, profile and origin of the news. The fact that news reports must be real is not to allow any fiction, exaggeration or weakening or shrinking, particularly with regard to the five elements and names of the news, and the accuracy of the place names. In the case of live interviews, the text should also indicate, inter alia, the name and identity of the person who recorded the sound during the same period and, in the case of dialects and foreign languages, should be translated in combination. The reality of the language of broadcasting news, i think, also includes the easy to reach. The language of broadcasting is oral, and the audience is age- and culture-based, so it is easy to understand. Words that speak are close to words and are easy to read in order to make people feel friendly, easy to accept, and to avoid “puzzling” the language that is spoken to others; the words that appear in the text and that are spoken by the interviewee are naturally relevant; the words that are used less frequently in written language, and more often in both spoken and used; the words that are associated in written language, and more often in spoken language; the words that are used in regular style to avoid inverting; and the words that are noted to avoid misinterpretation by the listener. In plain and understandable terms, facts are reported and evaluated. Generalization is not simplistic, it is not shallow, it is a shallow analytical problem, and it is a matter of inspiring people to understand something, something. The ultimate goal is to restore the truth. The fact that the broadcast language is also informative and must describe the details and not get tired of them makes the text sound from beginning to end。
Iii. New
It is to be thought-provoking and innovative. “the new ones must retreat.” better advocacy is more necessary than ever. Press opinion workers need to solve the problem of “frightful fear” and truly become homemakers using new methods of modern media. They need to strengthen internet thinking and promote deeper integration between traditional and emerging media. The new media environment has fostered a diverse voice for audiences, resulting in new reading habits and expectations and a greater appreciation of the media, which, especially traditional mainstream media, have yet to adapt to such new expressions and reading expectations. How can the radio news language be new? Before the rise of the new media, radio and television news coverage was the main channel through which people received news messages. With the rapid development of new media, the new media age has seen a rich and diverse access to news, allowing people to listen in the way they like, and even to receive it in a fragmented way, leading to a decline in radio listening. However, the integration of broadcasting with new media has the natural advantage of having easy instantaneous interactions, low-cost, win-win situations and promoting non-visual complementarities. Based on these advantages, broadcast news should capture the time of listening and fully reflect the service of broadcasting. For example, more and more people are choosing to get a large amount of information through the radio in their cars on their way to and from work. It is therefore necessary to seize the rhythm and characteristics of people's lives, to take advantage of their listening opportunities, to make full use of their own communications, to provide workers with appropriate traffic information, information about businesses, etc., and to review the situation and widen the scope of the news. At the same time, three gs and four gs are used to refine professional frequencies。
In conclusion, our radio news is written in such a way as to avoid “long, empty, false”, to be “short, realistic and new” and to produce news that listeners would like。
