“internet+”, the hottest keyword of the year, when it intersects with industriesCateringIt is also difficult to avoid a relationship. However, in the new environment and circumstances, how can traditional restaurants get on this “truck” in the face of the explosive growth of the catering industry and the influx of huge amounts of heat? What are the risks and opportunities for catering enterprises? HowTransition upgradeWhat
On the first brand in shenzhen yesterday, winner happiness expressed his views on this. He thinks the biggest problem in the catering industry is thatTalentAnd the human cost, the structure of each company comes from his entire income, which controls how far he goes and what he can get. There are many successful people in the catering industry, but very few who still persist in some difficulties and setbacks。
Winners network: what do you think is the most rare part of your business as a korean-style simple food brand
Customers are a korean-style simple food brand, and i've been cooking for several years. The hardest part is to invest in human resources. The quality of the services that they buy under the sea comes from the fact that their bosses are willing to spend a lot of money on human costs。
In fact, the structure of each company comes from his entire income, which governs how far he goes and what he can get. Like i'm a customer now, we keep new products coming up, and we follow the “two months short, six months to change recipes” model, and we're targeting people for pleasure and korean food and spending around $50 per person。
There have been many successes in the catering industry, but few persist with some difficulties and frustrations. There are many giants running a restaurant and the pressure for success is high. For two years now, we have been working on a team, and we have done everything in the store since this year, and now we are mainly developing a team。
Winners ' network: how should traditional catering enterprises respond to the challenges of the sudden growth of the catering industry
People come to see the whole korean restaurant, they're in the front, and hong kong's food is good. The human cost is greater and the structure is the best to survive. If i'm a korean and i'm a korean, i'll know if it's good when i look at this pickle。
We are also working to reduce the cost of each shop, of course with high wages and heads down, because you can't get people, and if you do that, you can't get people. Like undersea workers, whose wages are higher than those of the industry, the good employees are naturally there, and i've been to the undersea fishing plant, and it's really good, and few people can make it so good。
Winners' network: do you have any future plans
Patients: at present, there are only 5 shops and 12 people in charge, and there are plans to open another 12 by next year, which should be the same group of people when more than 30 shops are opened. In the future, we will choose only one level, and when the brand is ready, we will consider opening up membership, so that the interests of the team come from the operation of the real store, and my profits from opening up. Plans are under way to introduce direct camps in guangzhou, shenzhen and perhaps all remaining cities will follow the association model。
I now have four brands, one this year, and he's a korean meal, which he can break into a lot. This is a big market, and i am afraid to launch the brand at this time because no suitable person has been found to give it to him. We have to find the right people to push him out to open a shop, get him to open a shop in a city, get a firm foundation, build a brand image, and then expand it。
