News from shinjingDouble 11On october 15, at 2000 hours, it was openedIt's a treasure huntData, with multiple product classes more than tripled in comparison with the first day of the boom, and 270 city night order orders more than 200 per cent。
Treasure flash data show that consumption of many products has been high on the double 11th day, and that a large number of local restaurants and small and medium-sized retail traders are ushering in entirely new seasonal growth opportunities. On the side of catering consumption, driven by the heat of the first day of double 11 consumption, multi-terrestrial and multi-product orders are growing in an explosive manner. On 15 october, the number of orders for multiple priority items was increased on a year-on-year basis, including 800 per cent for coffee, 670 per cent for supermarkets, 270 per cent for drinks, 250 per cent for bakers and 220 per cent for fruit products。
In terms of urban consumption, night heat is also lit on the first day of double 11, and the number of overnight orders in 270 cities across the country increased by more than 200 per cent over the same period. The three-line cities, houthu hot, guiyang, nanning, xuzhou and nakayama, grew by 800 per cent, 590 per cent, 490 per cent, 470 per cent and 43 per cent, ranking among the top five urban orders in the country. The core urban areas and the densely populated new areas have become the main carrying grounds for night consumption, and the city has a high level of smoke。
On the retail side of consumption, 3c items of decorator-like department goods grew by more than 290 per cent on the same day as 15 october. At present, the first 37,000 brand-branding shops are now fully online, covering areas such as digital power, make-up and home life。
Journalists learned that on the first day of the biennium, the number of users participating in the event through the flash purchase order reached 8 million; 88 vip members' orders, and the number of users of flash purchase orders on the gold mining channel were also significantly increased。
The market analysis concluded that the three main gaming games of the treasure snippets, through the accumulation of interests in innovative cross-product systems, will effectively build a stereotypic operating system that covers members ' interests, public interaction and long-term retention, and is expected to boost user participation and consumer transformation over the long term。
The editor, tang yi
Checkmate, yang li
