LeaveConsumptionBehind the tide, you can't leaveFinancePower is strong. In recent years, financial administrations have focused on boosting domestic demand and promoting consumption, and have actively led financial institutions to strengthen financial services from both the supply and demand side of consumption. In response to policy calls, multi-share commercial banks intensively launched consumer credit support, payments during the “51st” periodPreferentialSubsidies, featuresActivitiesThese include a series of initiatives that drive upscaling of consumption and help stimulate economic growth。
During the “five ones” holidays, many planned to travel or to buy electricity from their homes at the mall。
In the face of large consumer spending demands, a combination of the policies of the ministry of finance, the people's bank of china and the general directorate of financial supervision on the fiscal discount of personal consumption loans has helped consumers to lower their financial thresholds by introducing a combination of “low-rate spread + fiscal discounts”。
For example, during this year's “51st” to “11th” period, guangzhou city introduced a “government subsidy + loan free + car owners' interests + letters” policy package, which combines sino-tashi bank with the bank of guangcai to launch motor vehicles such as the guangcai group, the peng cars, etc., to provide special interest rate concessions for the purchase of co-operative car consumption loans or the purchase of car instalments. In addition, sino-chinese and hiromi banks have introduced additional rights such as car owner's rights packs and popular tickets from guangzhou to provide tangible benefits to consumers for the purchase of vehicles for their participation。
In terms of daily consumption, since the beginning of this year, the bank of guang jianjin branch has been implementing policies that require a comprehensive upgrade of the credit card company's interest-ground segment service in the context of diversified consumer demand, multiple feature-phased activities, and low-cost phased services for consumers to help stimulate consumption potential. Starting in late april, the bank’s credit card centre, together with china’s mobile, launched a “0-point break + full cut-off + billing” new mobile phone purchase concession that lasted until the end of the “five-one” holiday, creating a generous and innovative holiday digital consumption feast for consumers by integrating cross-border resources。
Traveling out to play with a premium on payment makes the consumption of this “five-one” holiday hotter。
During the “five ones”, the leading banker, the united wuhan and nanchang branches, launched a holiday excursion consumption concession in the three provinces, under the theme “oo's `that's `that's true'”, to cover travel and consumption areas such as hotels, restaurants, retail, etc., to help unleash consumption potential。
The bank of hong kong has introduced a special-cost round-trip air ticket campaign, during which tickets are purchased on a platform such as flying pigs, carrying passengers and travel, using a bank debit card, with the opportunity to benefit from a random discount of up to $100, and from a bank debit card of up to $100 for the consumption of cabling software such as gode, drops, t3。
The wuhan branch of the heungye bank focused on the high-frequency consumption of cardholders at the bank, and launched over $1,000 in popular business circles, such as the wuhan skp, mall and the mokang dream era, with a random reduction of between $36 and $666 in preferential activities. At the same time, hot food vouchers such as four-season coconut chickens and zhudu are available at low prices。
To better fit the characteristics of holiday consumption, several banks have also explored a differentiated service path of “financial + local ip”, extending the tentacles of financial services to special scenarios such as competitions, trans-urban trips, cultural experiences and so forth, in order to inject literary genes into holiday consumption。
The bank has helped build a local sports event with financial resources and has become the sole owner of the "change". This is an opportunity to launch a football thematic debit card and a credit card, which will be integrated in depth with “finance + sports” and will cover all aspects of the needs of the cardholders, from quantities, cross-border services, daily consumption, ticket purchases, sports meals, recreation. It is known that the series has been distributed nationwide since may。
Without exception, banco pufa has also integrated financial services into popular sports events. The bank focused on the shanghai marathon competition in 2026 and launched a joint consumption campaign for debit card holders and credit card holders, respectively. During the event, the cardholders were able to call up the silver union “bride of clouds” app for consumption payments through the “on the horse” app. They had the opportunity to obtain a maximum of $200 and a discount of $60 to promote health consumption and the dual empowerment of the sports industry。
