When we choose a profession, we say which one is watery and which one is a pit。
Indeed, it is easy for us to fall into some of those professions if we sometimes don't know them。
The choice of a bad pit profession is not only a waste of four years at the university level, but also a waste of money, and it is more likely that you will graduate as an unemployed person。
I'm going to talk about a pit major in a lot of universities now."New mediaI'm sorry. The white point is the operation and live broadcasting of the video account。
Let's see what new media courses are now offered at universities。
Major learning courses include dissemination science, graphic production and image processing, computer base, digital media base, digital publishing practices, web editing practices, web marketing, photography and video, video script creation, non-linear video editing, graphic element programming and multimedia programming。
It seems to me that these courses are largely not tailored to new media。
According to the definition of the new media, it is in addition to traditional media such as radio, television and newspapers. In designing the curriculum, we need to study the characteristics of these new media platforms, such as the books of several important platforms in the new media, such as tremors, video numbers, fast hands, etc。
Because each platform has different characteristics, the same video you send on one platform, there's no traffic on the other, and when there's no flow, you constantly wonder whether there's a problem with writing, filming or editing. It is therefore important to understand the characteristics of each platform。
And when you've got a way of doing it, you need to learn some matrix books to maximize the effectiveness of the operation. The matrix consists of horizontal and vertical matrices. The horizontal matrix is a platform operating multiple accounts, and the vertical matrix is a platform operating account number。
Through new media issues, pictures, text, and video, and through a longitudinal matrix, the operation can be scaled up to full platform operations。
There's another important bookAdvertisingThe book. I'm not talking about advertising books that are as general as advertising generals. The benefits flow wherever the traditional environment is today. So many companies are now advertising for new media。
In the course of running the new media itself, many businesses now come up and advertise their products on new media platforms。
Naked marketing advertising on new media platforms is prohibited by the platform, and many enterprises try to do so because they do not know the platform about advertising。
It's a deep knowledge to insert advertisements in new media, where they are planted, and how soft advertising is not restricted, so universities need to learn about new media advertisements。
It is also important that the “new” aspect of the new media is “new ideas”, and that new media must update their thinking. In the course of operating the new media, some people have also been seen doing well in the traditional sphere, but not in the new media, because his thoughts remain in the past。
When college chooses a profession, do you choose a new medium? Now that the media environment has changed dramatically, do you want to enter the new media
