The supply side structural reform is now radio and televisionInnovation for changeImportant tasks and initiatives to promote high-quality development are also important players at all levels in advancing the deeper integration of the media. Jiang soo tai will be publicNews channelThe change of name to jiangsu news channel is a strategic initiative based on mission responsibilities, focusing on the main areas of responsibility and streamlining the frequency of the channel, and it is expected that this innovative reform initiative will bring new experience and dynamism to the professionalization and streamlining of the frequency in the country。
On the morning of 8 november, the launch of a major news operation on the news channel jiangsu news, " scrambling for peace " , was held at radio and television station in jiangsu province. This is a new exploration for the renaming of provincial terrestrial channels and the promotion of professionalization, as well as another important initiative by jiangsu tai aimed at “building a new, state-of-the-art, all-media grouping throughout the country”, continuing to promote deep media integration and the overall advancement of the main forces on the battlefield。
The public news channel of jiangsu television has been officially restructured, with the approval of the national general directorate of radio and radio, as the news channel of jiangsu television, as the professional television channel for news and publicity. Over the years, the jiangsu guangbong station-in-chief, a deep-cultivated news major, has achieved a number of results. The brands such as jiangsu new time and space, news eye, news eye, political affairs hotline, golden time, rule of law online, and new theory of the world, have been awarded many important awards in the chinese press award and china radio and television award, and have been well known in the minds of industry and the wider audience. This change of name will further highlight news campaigns and bring together more excellent news programmes, such as " zero distance " , " the world of german education " , " jiangsu education news " and " jiangsu sports news " 。
The jiangsu news channel will follow a lean line, located in “news + government + service”, with the purpose of “attitude, depth and authority”, highlighting authority, professionalism, strengthening innovation and integration, and working to create professional authoritative platforms with strong value orientation, communication impact, social credibility and media-wide communication platforms。
Build an authoritative platform. The newly upgraded jiangsu news channel will be guided by xi jinping's chinese-style socialist ideology of the new era, raise political positions, strengthen responsibilities, disseminate party voices and serve the people, and continue to consolidate public opinion in the mainstream of the new era. The jiangsu news channel will actively build bridges between the government and the people, issue authoritative information in a timely manner, be a “policy interpreter” and reflect the people's thoughts, thoughts and aspirations in a timely manner, and be a “popular rallyer”。
Build a professional field. The jiangsu news channel focuses on the production and broadcasting of news content and further expands the volume of news programmes to include a wide range of areas of political, economic, cultural, educational and sports specialization. Increased broadcasting of feature, documentaries and public interest films to enhance the value orientation of content. Highlight the organization of “full-on-the-spot and rolling” broadcasts, with dedicated time lines and live webcasts, to enhance accompaniment and interaction with audiences and to fully reflect the full range of news channel attributes。
Generating news. Focus on the use of modern technology and equipment to improve the quality and effectiveness of news coverage. Channel-new studios allow multiple new media platforms, multi-source convergence, multimedia production, multi-channel distribution and satisfactionMedia integrationEfficient production needs; virtual scenes can be embedded in multiple broadcast areas, leading to a fresh recovery from news events. To further strengthen the positive innovation of content, a series of news initiatives, subject interviews, in-depth surveys, press reviews, help with services, public goods projects, etc., are designed to display the vivid practices and remarkable results of the provincial effort to move forward in china's modern form, with extremely sophisticated productions, high-quality positive energy content, etc., to reach audiences。
Build a complete media matrix. The jiangsu news channel is not only a television news channel, but will also bring together the news resources of the station to form a communication matrix with new media platforms and account numbers belonging to the main stations, i. E., i. E., i. E., i. E., i. E., i. E., i. E., i. E., i. E., i. E., i. E., i. E., i., i. E., i., i. E., i., i. E., i., i. E., i., i. E., i., i., i. E., i., i. E., i., i., i., i., i. E., i., i., i., i., i. E., i., i., i., i., i. E., i., i., i. E., i., i., i., i., i., i., i., i., i., i., i.。
On the spot, the jiangsu guangtai general command also signed a cooperation agreement with the departments and offices of jiangsu province for the construction of the jiangsu news channel and joined forces with the ministry of public information of the 13 prefectures of the province to launch a major public information campaign, entitled " scrambling the scramble " 。
For the first time since the launch of the jiangsu news channel, a heavy-pound series of reports will focus on the development of special features throughout the province, bringing together forces at the provincial, municipal and county levels, digging up new cases at the grass-roots level, presenting fresh stories, showing how the various departments of the region are following up on the 20 spiritualities of the party and the important directions of the general secretary of xi jinping, looking forward to the four-quarters of the struggle, providing stronger public opinion to advance china's modern jiangsu new practice, writing a new chapter on the modernization of the new gang, “fu-me-ghang”。
