Source: all media explorer, may 2024
Media integrationThe key to creating good news stories in an era is to be precise on several core points。
Teamwork and linking
An efficient team and perfect association are essential if reporting on hot spots is to be balanced between timeliness and quality. The team must be able to respond quickly, with team members working closely and in their respective roles, so as to ensure that interviews, writing, editing and distribution are closely linked and that news stories are released and disseminated quickly。
On 1 november 2023, the city intermediate people's court of makkah conducted a public hearing on a case of poisoning that occurred 26 years ago. Upon arrival, the two forward journalists responsible for the poster news discovered that only one person was allowed access to the scene of the trial and that the recording was prohibited. In this context, ensuring timeliness and depth of reporting is a major challenge。
At this point, the two front-line journalists split up quickly, while the video journalists responsible for external coverage were active in maintaining contact with the families of the victims, digging deep into the events and gathering leads and material for the post-trial coverage of the in-depth figures; and the insiders quickly organized the proceedings after the recess, combining them with outside video content to generate full time line information。
In interviews with front journalists, the rear team is also closely following information on big networks. At the end of the trial, the rear team found another victim's family in thousands of press reviews and immediately transmitted the message to forward journalists. The first contact with the family led to an in-depth interview that led to the completion of the article entitled “the family of the “mental deranged” in the drug case at the sadayama school”, which reached a total of over 1 million viewers。
The opening of the china-china railway connects china and the whole of south-east asia, making it a reality that “sitting high iron across south-east asia”。
On 13 april 2023, the international passenger train of the chinese-old railway was officially opened. From kunming, the author and his colleagues travelled all the way to vientiane, the capital of laos, where they conducted a media coverage for almost 10 hours. The reports are presented in a variety of ways, including live broadcasts, short videos and graphics。
Objectively, it is impossible for two journalists in front to complete such a long period of media coverage. This will require close cooperation with a dozen colleagues, including rear conductors, videos, editors, technologists and editors. From 7 a. M. Onwards, the journalists were broadcast live at the station, and the two-dimensional code was posted through posters. Since there is only one video journalist in front, a rear conductor is required to cut in time for processing by the corresponding video editor。
In such cases, forward journalists need to have a strong capacity for communication and collaboration and to keep in touch with the rear editor at all times to ensure that the content of the video, the subject matter and the situation on the ground are consistent and that media coverage is perfect。
In-depth research and independent thinking
The media era was characterized by a proliferation of information on the internet and an increase in misinformation and information reversals. As journalists in the mainstream media, they must not only be professional, but also have the ability to think independently and to pursue the truth. First, verification of the tripartite sources should be ensured; secondly, in-depth investigation of the circumstances of the incident and careful investigation of the parties ' background and interests in the incident should be conducted so as not to be influenced by the appearance。
On 5 june 2022, chen ming, a young man in shanghai, was pushed down by elderly people in the same building on a motorcycle parked downstairs. Chen has been able to locate the elderly through surveillance, and his strong attitude has led to his anger. Chen posted the surveillance video on the internet and, at one point, a hot search, with many reports indicating that netizens wanted him “to forgive and forgive”. On 24 january 2023, the elderly passed away and chen was again pushed to the cyberstorm centre。
In december 2023, the young man was again contacted by the poster news, which sheds light on events in the vortex of public opinion. In further communication, journalists have learned that since chen decided to take the legal path, he has been plagued by cyber-violence. However, chen is firmly of the view that the world needs more people who dare to be more serious and to change society. In order to further verify chen's allegations, journalists contacted and obtained confirmation from the community property. With the assistance of residents of the district and the property industry, the journalist succeeded in reproducing the events and published a copy of the article entitled " following the deliberate overthrow of the motorcycle by the elderly, he brought the cyber-rapists to court " 。
Having experienced relocation, insomnia and cyberviolence, chen has not only succeeded in defending his rights and interests in the case of the elderly who pushed down his motorcycle, but has been more courageous in bringing cyber-rapists before the courts. The report presented the full story of the incident with a delicate pen touch, which gave rise to widespread concern。
Rapid transmission and pluralistic presentation
In an era of media integration, news stories are both first-time to spread the truth and tell stories and attract audiences。
This requires the reporting team not only to have a rapid response capacity, but also to have a wealth of on-site experience in order to determine what material can maximize the value of reporting and thus generate timely, in-depth, comprehensive and attractive work。
On 17 april 2023, 56-year-old liu devan, a “sulphator”, flew from taiwan to chengdu. He has a special mission — to escort the ashes of the veterans home. In order to prepare for the interview in advance, journalists arrived at the airport one hour before the plane landed, but there were over 10 media journalists gathered at the airport, which was highly competitive。
The present reporter opened live live and interviewed the families of those who had come to receive the ashes of the veterans and listened to them on their decades of family tracing. With the opening of the live broadcast, the poster, "taiwan soul fighter" liu devon is back on his way to the top five today's headline search. The rear editor immediately extracted key messages from the live content, completed short video strip distribution, harvested significant traffic on commercial platforms and completed the rapid dissemination of news on the hot spot。
After the plane landed, liu devan completed the handover ceremony with the relatives of the veterans at the airport. However, owing to the complexity of the field environment and the large number of media outlets, journalists were unable to obtain more relevant information, except for live broadcasts. In this context, journalists followed liu devan and his family's vehicles, from the airport to the urban area more than 50 kilometres away, and eventually met them outside a hotel. In order to document the full extent of the veterans ' journey home, the journalists were at a hotel with liu dewen and went to their home country in the early morning, where they witnessed the funeral. So, the journalist finished a character interview, "taiwan's soul wrestler, liu devon, left for the veterans to return home"。
The coverage achieved rapid dissemination by launching live live live live, synchronized text reports and video stripping in hot spots, reaching the audience with first-time updates on the site, attracting audience attention and building up in-depth stories. At the same time, an in-depth personality interview was completed in the follow-up phase, with in-depth coverage through text messaging and documentaries. This process resulted in a matrix dissemination and diversification of live news, text-based, short video and documentary coverage。
In today's news interviews, there are virtually no “exclusive” news stories, and there are usually several media coverages on the ground. However, the media has shown that journalists are required to gather as much material as possible。
As can be seen from the previous integration of media practice, in the media coverage of the hot spots, journalists need to show their own skills, find their own unique perspectives in the many interviews, and do their best to produce more and more, in order to provide “fisting” opportunities for later teams。
Small incisions and big themes
In the face of a news event, the choice of a small angle to present the subject with a small angle can make the news story more detailed and in-depth, and make it easier to write the subject in depth and lively, to capture the reader's heart and to see the panthers in a small, visible way。
On 27 december 2023, a first-instance verdict was handed down in the case of the son of guo kong, a subject of great concern. In the face of this social tragedy, how to avoid empty narratives in the reporting process is very important in choosing a small cut-off that is most resonant with the audience。
Since guo zhen was abducted by traffickers, the story of guo kong's national search for children on motorcycles has become well known, and the movie " losing alone " has brought the matter on screen. Twenty-four years later, guo kong hall found guo zhen, a family that had been reunified and integrated into each other。
This is the entry point for popular news clients, using the past 24 years of guo kong hall, to publish a report on the dialogue "the lost and alone" prototype: 24 years lost, 24 years recovered, 24 years restarted. Guo kong believes that finding a child is the starting point of a new life and that the child should be given full respect and freedom. In the face of 24 years of absence, he is not anxious to accept the child, but rather chooses to improve father-child relations in a quiet way. On 19 march 2023, guo zhen chose to return to his town of origin for marriage。
The choice of “24 years” to enter the subject not only described the suffering experienced by kwok kong in the search for children, but also depicted the 24 years that he expected his future to go with his son. In the future, guo kong hall is going to be a father again and recommence his journey. The loss, recovery and re-launching of the three words, which converged over 24 years, boosted the coverage。
The article depicts in small detail the difficulties experienced by the abducted families and the path to the restoration of their relationship after the child's return to their home, conveys positive energy, obtains a large flow, and is on a hot list of three business platforms, including today's front page, with millions of readings online。
Concluding remarks
In today's context of integrating media, news stories are at a crossroads of both challenges and opportunities. With the rapid development of science and technology and the diversification of media formats, news coverage needs to be constantly adapted and innovative to meet the growing needs and expectations of audiences。
For press coverage to be done in a media context, it is essential to adhere to traditional patterns of dissemination. Press coverage also requires innovation and multi-media integration. In addition to innovative forms of reporting, news stories need to focus on interaction with audiences. Only in this way can the strengths and characteristics of the media be fully exploited to bring a better and more in-depth reporting experience to the audience。
(author zhang zhang zhen: web media group, shandong province, poster news and editor's video live centre)
It is published in media-wide explorer, may 2024, originally entitled " some core points for news coverage of hot spots " 。
