The 2022 “good review of china” network review competition was officially launched on 28 april and is now open to national competitions (gess online: https://hpzg. Rednet. Cn/). During the collection of works, the topic “web review methodology” was designed, which will be used for information purposes only, by means of a common-sense exploration of the basic writings, such as judging the value of the selection, defining the content, developing valid arguments, and finding key arguments。
Keywords for this paper: a review of events
Shen bin (chief commentator)
Web review is an old style of news and a new product based on web dissemination. To create a web-based review of this new internet product, commentators should have a sense of “product manager”, writing as an intellectual creation process, as well as a production process. We need to carefully grasp the user mentality and dissemination patterns of web-based review products and complete the transition from the newspaper's “in italics” commentary to the cyberspace review。
From the perspective of web applications and “customer experience”, users have an urgent desire to express themselves in the face of sudden public events and controversial issues, often through the transmission of speech products in a broad sense. Network commentary is naturally characterized by a strong attitude and firmness of attitude to other news products, so it is the public's demand for news products and the responsibility of the institutional media not to allow it. At critical moments, silence and lack of space provide a clear perspective to meet the needs of the public to convey their feelings and feelings。
One of the greatest features of the new media is “the empowerment of audiences”, which are no longer passive recipients of “one-way” information in the past, but are gradually becoming the backbone of information generation and dissemination. Press review products respond positively to the public's “deliverable” “expressable” demands, which, in turn, after every major event, can have a screening effect, indicating that they meet the public's “delivery” needs。
The secretary-general of xi has emphasized “the need to seize the moment, seize the rhythm, be tactical, invest in time and reflect the demands of time”, which sets out the basic principles and methodological guidance for a new era of good party journalism and, of course, the methodological guidance for online commentary。
First of all, comments lead public opinion and are reflected in “time”, which is speed. Only a lead can lead public opinion when it is clear that it is in a position to stand firm. At noon on august 11, 2020, xinhua published news on the important instructions given by the general secretary of xi to stop the waste of meals, and immediately organized a review entitled " saving every grain of food: life, food and food " , which was published by 3 p. M. And became the first relevant comment in the mainstream media, in just over two hours, and was completed in writing, editing, revision, revision and revision。
Fast and early to take over the internet. The difference between early and late web review may be one hour, but there is a difference between running and following. The authoritative disclosure of information on many public events often occurs late in the night or even early in the morning. The “night shift” of news events requires a 12-point professionalism on the part of commentators, a timely response and a timely launch of news products。
Second, for online commentary to lead public opinion, it needs to be supported by a “measure” and a “degree”. It is necessary to achieve both the “quantity” of dissemination and wide coverage through wide channels and large sections; it is also necessary to grasp the “degrees” and avoid being held by public opinion。
The case of ms. Hangzhou's murder in 2020 was brought to the attention of the public and the case was prolonged. There were also cases of “murder entertaining” and misperception that the police had failed. In response to these events, the news was duly heard, in response to “new developments” in the public sphere, and the 19-day search was published as “a fear of life, a deterrent to crime”, and the disappearance of ms. Løj was also a press ethics lesson, “disappeared women”, stating that the border with silence was conscience, the national law, “entertainment of the murder of a wife is disrespectful respect for life”, and so on. To be realistic and reasoned, to lead a case towards respect for life and respect for the rule of law is to be both a sign of a responsible media attitude and a leading role in avoiding public opinion in the mud。
From the point of view of the news products, from the point of view of dissemination patterns, sound in a timely manner, sound in an effective manner, accurate timing and rhythm, strength and proportionality, and in place. The attitude, temperature and height of a timely and timely presentation of sensitive events can be felt by the audience and can enhance the credibility of the media。
The public sphere of opinion is changing, and commentators ' writings need to be changed to keep up with the world, to keep up with new channels of communication and applications, and, from the very beginning, to take advantage of time in the context of shaping news products and to make online commentary more powerful。
