It's easy to change
It's over three stars. Apple is only $400
“show or fix” has become a problem that has plagued jiang ming for months. “at the beginning of 2015, i bought a tristar note edge, which used around a year's frequency of cartons and heat, but the biggest bugs were only half an hour to shut down after full power.” last week, jiang ming complained to nandu journalists that samsung's authorized maintenance centre had failed to examine the reasons and provide a solution. “about a year's life on samsung's mobile phone”, the unlucky man jiang ming, who once had to re-enter goiphone because of his taste for samsung's noteedge face。
But apples don't seem to be the best option. Li xia (alias) is struggling with the maintenance costs of an iphone of $6,000, which is a broken screen. The same question was put to the nandu reporter - "for or not?"
Gfk data show that china's mobile phone retail market reached 471 million in 2016, an increase of 12. 2 per cent over the same period, and has become the largest mobile phone consumer market in the world. By contrast, the market for mobile phones after sale has not matured simultaneously. For one month, nandu journalists learned from a questionnaire survey of consumers, mobile phone operators, maintenance service providers, etc. That the cost of iphone mobile phones is only $400 behind the change of screen prices; and that the uneven quality of the authorized maintenance points of samsung has led to the establishment of cause-free conditions。
Maintenance cases
"six star maintenance point"
"the authorized maintenance points of samsung are the most underrated." after the questionnaire from nandu, a number of mobile phone distributors gave this answer. “at present, almost half of the consumers are able to solve cell phone problems. A mobile phone owner with multiple brands indicated to nandu journalists that, in the course of his coordinated maintenance on behalf of the owner, samsung frequently refused to grant bail or sought various reasons to remove human damage during the warranty period。
In response to this claim, this monday, nandu journalists accompanied their friends to the sansung centre in china square in guangzhou. At that time, the shop had two staff members and four customers. Among them, ms. Zhang, whose head is full of fog, spits out to nandu's journalist that “the new machine is always automatically shut down after less than two months”, but the maintenance staff told her “to come back tomorrow” on the grounds that it was close to working hours。
For the non-openable three-star note 2, two years after the automatic shutdown of a friend of the nandu journalist, the three-star maintenance staff dumped a series of “possibles” before confirming the overhaul, “may well or may not be able to fix it, may cost more than 900 to change the main panel, and may lose all the information later”. Prior to testing, however, the maintenance staff was impatient to indicate that the above-mentioned mobile phone had exceeded the warranty period and that it would have to pay a fee of $30 for repairs and sign a confirmation request for “acceptance of loss of information”. "essure cannot be repaired, so sign."
Finally, after waiting for about 20 minutes, the samsung maintenance staff responded that the battery was fine and that the main panel needed to be replaced at a cost of $1048. As for the cause of the failure of the mobile phone, however, the answer of the above-mentioned maintenance staff was rather evasive and ambiguous: “this is a general problem of electronic consumption, which (some) can be changed in months or (some) years.”
“in fact, master board maintenance is the highest level of maintenance engineer's skill. Most of the repair points in the market do not provide maintenance services on the main board, so they encounter size problems and simply change the main board, which is mainly without sufficiently qualified maintenance engineers.” the founder of the o2o specialized mobile phone repair platform, wu jin, told nandu journalist。
Questionnaire data collected by the southern metropolitan news, uc, show that the highest rate of failure among triple-star mobile phones is in dead machines, 39 per cent; and, secondly, 37. 50 per cent of users have had battery and screen failures. Jiang ming's samsung noteedge is a year after its use that “can't open a charger at all times”. However, the samsung maintenance centre was unable to identify any cause of the disease and was only advised to brush the machine, which could be followed by “although a little faster, the battery will last only half an hour”
Samsung did not respond to these statements yesterday。
After-sale site authorization standards vary
According to statistics from the china institute of information and communications (citi), in 2016 our country applied for internet access to a total of 1,732 mobile phone products, while manufacturers were constantly renewing their products in competition for a new machine market, while maintenance markets continued to grow。
According to the questionnaire data collected by the southern metropolitan news, uc-uc, manufacturers ' authorized points remain the most trusted means of mobile phone maintenance for consumers, but only 48 per cent of the people who would prefer an officially authorized point of repair in case of a cell phone failure, 22 per cent sought solutions by contacting the purchase of a mobile phone's offline distribution point/broadcaster's passenger service, and 20 per cent through other unauthorized repair shops, while 5 per cent chose to go to a roadside stand。
In addition to “the highest rate of underestimation of authorized maintenance points by samsung”, according to the nandu survey, “the rate of retrofitting of millet is also exceptionally high and the rate of after-sale sales of oppos is becoming slower.” “popo, after 10 and a half days, is now frequently delayed by more than one month, and the rate of retrofitting of coolies, pleasures, ensembles, etc. Is higher, mainly after-sale (maintenance) is lower”. A mobile phone owner who was involved in the investigation threw himself at a journalist in nandu, “some brands i don't want to sell, they're too hard to handle.”
The same is true of the leaders of the mobile express repairs and one of the large stores in guangzhou, who have also been surveyed in nandu. “the description (with us) is basically consistent, but the link is a bit unfair, but there are plenty of internet points.” mobile quick fixes are a platform for mobile mobile phone maintenance services in china, which provides mailing services for mobile machine sales in china. In response to the disagreement over the sale, nandu journalists have asked for information about three authorized points of repair in guangzhou, namely the grand sandhead road store in guangzhou city, the tianhe south road store in guangzhou city, and the white yunqi fook road store。
According to publicly available data from the samsung mobile phone network, there are 16 authorized maintenance sites in guangzhou, with 13 different companies providing maintenance services. These include jiangzhou electronics and technologies ltd., guangzhou home power and electrical co. Ltd., guangzhou city ombong digital technology co. Ltd., shenzhen city tianthian science and technology development co. Ltd., guangzhou new telecommunications equipment co. Ltd., guangzhou city kim jia-shin communications products development co. Ltd., guangdong lee communications equipment co. Ltd., china mobile communications group terminal ltd., guedong branch, etc。
“there are two criteria for samsung to select its authorized maintenance site”, a samsung authorized maintenance service provider informed nandu journalists that it would first look at the company's qualifications, including the age of the electronics maintenance industry, the reputation, etc., or whether it opened a three-star exclusive store, and that anyone who opened a three-star store would be authorized to do so. The above-mentioned samsung mobile phone authorized maintenance services are also one of the authorized repair points for the kim li mobile phone, “the standards for samsung and kim li are similar, and oppo and vivo maintenance points are generally agency-owned and rarely outsourced”
Lowering the standard of authorization would expand the number of repair sites, but would also create risks of uneven service quality. “there is no uniform standard for the entire mobile phone maintenance industry and each manufacturer selects the authorized maintenance service provider according to its own criteria”, said wu xian。
Iphone6 turns 50%
During the spring festival, the iphone6 lee hae had been entangled between “replacement, apple authorized maintenance point/roadside shop change”. The screen is the most common malfunction, and data from the collection show that 45 per cent of the iphone recovered in 2016 was maintained on the screen, followed by battery maintenance, 25 per cent, and 30 per cent of the failures, including keys, cameras, shell, wi-fi, water intake, etc。
The resulting market margins for screen maintenance are enormous. “a $280 roadside maintenance store can change the screens for 20 minutes, but the hand is clearly poor”, li xia says, “the apples authorized to change the screens is expensive.” “the price” is 42 per cent of consumers' dissatisfaction with the market for mobile phone maintenance. In the case of iphone6, the replacement cost of the apple authorized maintenance centre is around $1,000。
Nandu journalists, however, learned from a mobile phone maintenance operator that the cost of an iphone6 original screen was approximately $400. “without screen costs and labour costs, there is at least 50% profit.” wu xian notes。
Nandu journalists compared the price of the screen to p9 of $400-500, and the price of its authorized repair points to $610, clearly far from the profit space of the after-sale maintenance centre。
“in fact, normal display of mobile phones indicates that only external screens have been broken, but the general maintenance points can replace them at the same time because of the combination of internal and external screens. The cost is even lower if only the outer screen is damaged, as the inner screen can be recycled and reused.” u xian stated that it was by recycling the inner screen that they reduced the cost of changing the screen. “the replacement of the iphone6 external screen through a hyperbolic appointment is at $320 and the repair of the interior screen is at $570.”
