1. 1 knowledge of online shop openings
There is a growing desire to open a shop online, which does not require too much capital investment and which does not have the so-called plethora of costs such as rent, utilities, etc. But it is not easy to open a shop online, and not everyone can make a lot of money online。
1. 1. 1 what is an online shop
An online shop is a new way of selling, born in the context of the internet era, to have its own exclusive store or stand-alone site on the site after meeting the requirements for opening the site. Users can set up the store in accordance with their preferences and styles and place the goods that need to be sold in the store, leaving contact and transaction payments for the purpose of trade。
To open an online shop, its preparation is essential. First, the website that provides the service is selected according to the characteristics of the product, followed by the pre-sale registration of items and the preparation of entrepreneurial tools, such as the full-value software and computers, digital cameras, telephones, etc. Required for the sale of virtual items online. These preparations could make the path of entrepreneurship more smooth。
1. 1. 2 advantages of online shop opening
The advantages of opening a shop online are as follows。
(1) low investment and quick recovery。
Usually, an online store has very small input, which does not require a business licence, rents no surface, hoards no goods, but a computer that can be connected. It is therefore natural that the required funding is low, some even free。
At present, online trading platforms consist mainly of treasure hunting, ebay and filming, and sellers can own an online store only for a little rent or free of charge. Even if rent were available, it would not increase with the increase in business space, as was the case with rents for real stores. For example, the presence of small gift shops in some entities has naturally led to intense competition, coupled with a number of disruptive costs, making their operation difficult. In response, many small gift shops are on the road to opening online. The fact that the gift shop on the internet does not cost a penny and that advertising is absolutely cheap has greatly facilitated the operation of the gift shop。
(2) there is no need to seize funds。
It is not generally acceptable for traditional shops to have access to thousands of dollars less and tens of thousands more. On-line shops, on the other hand, can do well to address this problem, and they do not need pressure funds. Because online stores are free to enter after an order has been made, they are free of burden. In the case of traditional shops, the original backlog needs to be eliminated when they do not want to continue。
(3) open 24 hours。
Online shops have no restrictions on opening hours. A 24-hour business model could be introduced and there was no need for a dedicated watch shop, as was the case with a physical store. For all businesses, time is always money, and some shopkeepers tend to live in shops at the expense of their own lives in order to keep their business intact. The owners of online shops are well placed to manage their own small online shops while enjoying their lives, and to avoid losses due to the lack of time to care for them。
(4) the size of the sale is not limited by space。
Physical shop space is usually limited, and only so many commodities can be put in place, thus limiting the size of the business. On the internet, however large the shop or whether it is available, business can still be done a great deal. Even a small shop on the street could have a store on the internet such as a department store, with thousands of commodities available if investors so wished。
(5) not subject to geographical limitation。
Internet stores are not geographically restricted because their traffic comes from networks. Shopkeepers do not need to be brainwashed to choose the address of the shop, and for customers, it is easy to find the goods they need, no matter how far away。
A little tip
Rules for website transactions
It's not like there's nothing wrong with opening a shop online. Online shops need mechanisms to ensure that high population density and low credit card use in china, together with product classification, management, etc., mean that there is some risk for both investors and buyers of online transactions. There are also time constraints and the need to rely on large trading platforms。
1. 1. 3 conditions for opening a shop online
The opening of an online shop, while not costly, requires certain conditions。
Hardware conditions
Online openings may be part-time or full-time, although the demand for hardware conditions varies between these two forms。
Part-time opening
Basic hardware such as computers, digital cameras, telephones, fax machines, printers, etc. Are required for those wishing to open a shop on a part-time basis. The requirements for these hardware can be higher if conditions permit。
Computers: first of all, computers are essential hardware for the opening of a network, and there is also a need for an easy, stable computer network with computers, as well as mobile hard drives, which are mainly used to store goods and customer information。
Digital camera: since the goods on the internet store are presented in photo format to consumers, it is necessary to prepare a high-quality digital camera that can quickly and clearly present the goods。
Fixed telephones: a telephone is equipped to keep in touch with clients at any time and anywhere, and to provide better services to clients, such as counselling, telephone return visits, etc。
Facsimile machines, printers: facsimile machines are used primarily for receiving and sending information, contracting clients, etc. Printers are required for text materials that need to be archived. The two equipments could be equipped as conditions permit。
There is now a multi-purpose one-stop shop where fax machines and printers can be operated。
2) full-time opening
For full-time start-ups, laptops, mobile phones and product-related equipment are required, in addition to the basic equipment required for part-time start-ups。
Laptops: a laptop is necessary for a full-time online shopkeeper. Especially those entrepreneurs who need to deal with clients and manufacturers on a regular basis. As laptops are readily available, they can be used to ensure timely contact with clients and processing of business with manufacturers。
Mobile phones: mobile phones make it easier to keep in touch with clients and manufacturers and to address problems arising from transactions in a timely manner。
2. Software conditions
There are many software requirements for online shop openings, including more common e-mails, chatting software, graphics software and text editing software。
1) e-mail
E-mail is an important tool for information exchange, as well as an effective means of promoting online shop goods and their services. The ease of operation of the internet store is facilitated by the ease of use of e-mail, the speed of delivery, the low cost, the ease of preservation and the availability of words, images and sound. Currently, the usual free mailboxes are 163, 126, yahoo and hotmail。
2) chat software
Chat software allows easier and faster communication between buyers and sellers. The chat software currently used is mainly qqq, microsoft msn, web-based popo, icq and yahoo tong, as well as communication software from trading platforms, such as ali wangwan of the treasure network。
3) mapping software
The graphics software is mainly used to process unsatisfactory merchandise pictures. In some cases, the picture of the commodity is defective, and it can be glorified with graphics software. Of the many graphics software, photoshop is currently using a broader graphics software that is powerful and simpler to use。
4) text-editing software
Text-editing software is used mainly for organizing documents, editing and sending e-mails, editing and processing web pages, etc. The most common and popular text-editing software currently used should be word。
1. 1. 4 introduction to a web-based trading platform
A good web-based trading platform is indispensable for online shop opening. This so-called trading platform is a big website. Entrepreneurs can register on the large website and become members, and then use it to open shops. There are now popular online trading platforms for treasure hunting, ebay and web filming。
1. Treasurenet
Founded on may 10, 2003 by the alibaba group, the network works to create a world-leading network of retailers whose business spans both c2c (individual to individual) and b2c (business to individual). The number and classification of treasure-hunting products are adequate. In addition, it has integrated thousands of brands, producers and provided a one-stop solution for merchants and consumers, separating ordinary shops and large shops and diverting websites。
The credit evaluation system, consisting of the heart, diamonds and crowns, is upgraded to provide reference for good faith transactions. The system also guarantees the interests of buyers and urges sellers to deal in good faith。
As an auction site, the outstanding advantage of the web is that time is shown dynamically and accurately to the second。
2. Econet
The econet, created in shanghai in 1998, is an online auction and shopping site for the global public to buy and sell goods online. Easily allied to ebay in 2002 and renamed ebay and rapidly became the largest trading community in the country. In 2006, ebay began online collaboration with tom, and in 2007 two companies launched online trading platforms tailored to the chinese market, bringing more online and mobile business opportunities to domestic buyers and sellers。
3. Networking
The web is a platform for e-commerce transactions under the banner of communication and was officially operational on 13 march 2006. It is largely dependent on the large user base of qqq and the advantageous resources of active users. The network has been working to build a fashion and brand culture, and hopes to work with millions of internet users to create a “user-managed community of mutual trust” that will provide a safe and healthy online trading platform for a wide range of users, eventually becoming the most popular and china’s largest e-commerce nation brand。
