On january 18th, ziru net, lee fei, a news report from the district radio and television station, "the old man falls unwittingly and saves three seconds" was broadcast on the night-time news, reaching 2017Public informationOpen the door, and a powerful boost to the moral branding of the level zone across the country。
In recent years, the regional radio and television stations, based on their advocacy functions, have been constantly building their own content around centres and services, expanding the impact of public information campaigns, providing strong public opinion for the economic and social development of the zone, and achieving good results in terms of both internal and higher publicity. While enhancing the capacity of traditional media, television has been innovative in its work, using the internet+ to create an internet-enabled media — a “smart-for-all” cell phone station — using the advantages of “broad” coverage, “quick” dissemination and “multiple” forms of communication to achieve “local news, global communication”. At present, the wisdom winning cell phone has reached a total of over 10 million hits, winning the 2016 light mobile internet + smart cloud platform advanced model award and the 2016 light fast cloud platform's most human cellular phones award。
In 2016, a new platform, media+internet+agriculture, was created by district television stations. The first county-level old town service in the province is located in a homogenous area. Currently, there are 18 old country service stations in 10 townships throughout the district, with over 3,000 development members and over 8,000 acres of contracted land. In its six months of operation, the old village service has provided over 3,000 tons of high-quality agricultural capital to low-income farmers, which, through the creation of easy-to-purchase platforms, has led to cooperative efforts by electricity providers, such as suning, small-scale farmers and fresh food producers, to sell 300,000 pounds of agricultural produce and to explore a new path for the transformation of traditional media。
