What do we do first when we start to optimise a website
Yes, looking at the structure of the site, whether it is the structure of the site that we need, or whether further changes to the structure of the site are required in order to achieve the goal of optimization, then content。
1. Structural optimization
Site optimization: rational planning of the site structure, a good site structure, significantly increasing the number of web entries, structure aspects, top-left -- bottom-right (note: key word density and layout) of the web structure, directory structure flattening still remains a rational choice, content pages with long end keyword connections to anchor text settings。
Inner station optimization — inner chain strategy
Optimization of the site's in-house presence and the creation of a strong spider network would also greatly facilitate the ranking of the site's search engine. Controlling the number of internal links to articles (generally updating an article with no more than three anchored keywords) is of high relevance to the subject, if the link is made by absolute path。
3. Internal chain details
Each single page will have a flowback, with direct access to the front page and no dead links, which will increase the efficiency of the search engine's crawl index to the website。
4. Writing of tdk
This is an important point, which, if adjusted, would greatly reduce external operations. When it becomes more difficult to optimise a key word, there may be a need for multiple pages corresponding to the optimisation, which can reduce the difficulty of optimisation. Prefer to the uniqueness of the title, which is usually controlled by 32 characters when you transcrib the title. All the descriptive information filled in is typically the inclusion of keywords in the company's profile, which can be written in a short, fluent sentence containing two or three primary keywords. Keywords can be placed in optimised keywords separated by commas. These details are adjusted to make full use of the copyright portion of the site, where weights are also relatively high, where hard links to keywords can be added for optimization and website keyword density controls between 2 and 8 per cent。
Site optimization — website content
At the outset, focus should be placed on the continuous growth of content and on the optimization of the seo as new elements are added. Continuously, it is more likely that the search engine will gain confidence in the site and gain more weight. Update articles: 1. When the title of the article has begun to be optimized, it is advisable to include keywords and to increase the density of keywords, which, if the article is included, can appear on the search engine, which will facilitate optimization. 2. The content of the articles is generally false for time and energy, and the articles are collected by removing the contact number in the original article, the name of the company and the name and website and contact address. Write yourself a section of the document header and the end of the document into the article, each with a link to the key word at the end of the file, and preferably not more than three links to an article. The link to the anchor text in the first article should preferably be rough. 3. When articles are added backstage, there will be an article file name, at which point the abbreviations of the keyword can be written alive in short and dated form, and spaces may not appear in the middle。
