The world brand lab ranking for 2025 (twenty-second session), created by the exclusive of world brand lab, was unveiled on december 17 in new york, united states, and was launched in hong kong, china. China is the third country in the world with 50 brands. Among the brightest brands are the national electricity grid, telecommunications, haile, hua yun, china’s five mines, china’s southern electricity grid, china’s five grain liquids, paulie, china’s national airline, long rainbow, qingdao beer, china’s chinese electric power, heaviness, rainbows, tsui, huntung, tun wai, bosden, etc。
Google, microsoft, apple is in the top three。
The world's 500 most industrial brands) is judged on the basis of brand world influence. Brand impact refers to the ability of brands to develop markets, occupy markets and earn profits. According to the three key indicators of brand impact, namely, market occupancy (market share), brand loyalty (brand loyalty) and global leadership (global leadership), the world brand laboratory scored a global portfolio of about 8,000 well-known brands, culminating in the world's most influential 500 brands。
A study by the world brand laboratories and brandai joint team found that, in the era of the proliferation of ai content, “souls”, i. E. The cultural depth and emotional uniqueness of human injections, have become central elements of brand differentiation. At the same time, superfinance studies show that the relevance of brand values to esg performance continues to grow。
This year, world brand 500 covered 50 industries. Of these, automobiles and spare parts are ranked first in 33 brands; energy, food and beverages are ranked second in 30 brands; banks are ranked fourth in 29 brands; and retail, computer and communications are ranked fifth in 27 brands. Other selected industries include the internet (24), the media (24), insurance (22) and telecommunications (21)。
This year, 23 brands were added. Three new brands have been selected in china, namely, the ningdé era (catl), china unicom and tongdging, reflecting a significant increase in china's combined power in the areas of new energy, infrastructure and information and communication。
Ying zi evening newspaper / cow journalist ma yan
Colonel pan xin
