With the transformation of our manufacturing industry and the maturity of our front-line urban services, the blue-collar sector, previously defined as “worker-only”, has reached “360 lines”, becoming a dynamic force in the recruitment market, and has evolved in terms of pay, with some skilled jobs being paid far beyond the urban white collar。
According to the people's network data, the top three provinces in the country were jiangsu, shandong and guangdong provinces, according to the demand for blue-collar positions in the first quarter of 2015. Hot blue collar jobs are mechanics, housekeeping, customer service, hairdressing, drivers and security guards. By the time of writing, more than 27 million people had been recruited for jobs on the internet。
In response to recent difficulties in finding jobs for blue collars and the “difficulties” of hiring firms, the people's network launched a month-long popular recruitment festival. According to yang zheng, a senior business analyst of the people's network, “in china's grass-roots job market, the information on supply and demand is highly asymmetrical, resulting in a large number of vendor-based labour intermediaries, and there are currently no viable solutions to the problem of blue-collar employment that can be replicated throughout the country”
In order to break the blue-collar employment dilemma, the online recruitment festival offers the most popular jobs in high-profile and labour-intensive enterprises, such as `choose computers, samsung electronics, fujikang, min ki computers, volkswagen motors, china peace, etc.'; on the other hand, for the most popular "workers, drivers, clerks" blue-collar posts, there is also a dedicated recruitment field, which is designed to provide fast-track matching of supply and demand for high-demand jobs, thus creating a fast-track link between blue-collar and employing enterprises, providing demand matching services with “quality” and “value”, reducing the recruitment cycle and the cost of finding jobs。
Integration of resource-detonated blue collar recruitment
In response to the wave of blue-collar jobs after the festival, the people's network launched video advertisements in 19 cities, such as shanghai and suzhou, distributed leaflets in the main industrial areas of the long triangle and the pearl triangle, enabled businesses and job-seekers to quickly locate the people's network by means of online integration, then through online recruitment festivals, matching the needs of both sides and rapidly balancing the supply of and demand for jobs。
According to industry sources, the people's network covers 380 cities across the country, with more than 27 million recruitment information covering workers/technologicals, clerks/retails, clerks/cash collectors, domestic workers/cleansing, personnel/administratives, drivers, security, etc., as well as over a billion active user profiles, and the current online recruitment festivals have helped to alleviate the problem of recruitment for work after the festivals of “high-risk areas”。
Upgrade of product services and more efficient micro-routing
In addition to consolidating resources, the people's network continues to work on upgrading products and services and introducing micro-curriculas, a product that is more responsive to the needs of blue-collar and industrial enterprises。
In the online recruitment process, employers can quickly determine whether job seekers are suitable for the job they are recruited for, and the quality of job seekers ' curricula vitae directly affects success. However, for many blue-collar job-seekers, a complete and cumbersome curriculum vitae is dokaner. It is also a challenge for industries to read a large number of curricula vitae with overly cumbersome information, i. E., the use of manpower and the risk of leakage. The web microcurriculum, which highlights professional specialization, reduces redundant information and guides job-seekers to fill out a valid curriculum vitae in a simpler and faster way, i. E., to show themselves and to “search” talent in an efficient manner. The people's network states that this model is better suited to blue-collar job-seeking and to labour-intensive enterprise demand, which can be called “win-win”。
Responsible editor: zhang dei
