According to six walnut parent newspapers for the year 2024, the company achieved operating income of $6,058 million throughout the year and net profits attributable to shareholders in listed companies amounted to $1,722 million, an increase of 17. 35 per cent over the previous year. This achievement fully highlights the firm's robust profitability and pace of development, demonstrating a positive dynamic of high-quality development。
Notification: fireworks are here. No more gas charges
Construction of product matrix security line with consumption demand as a source
Since its inception in 1997, halon drinking has been concentrated in the field of plant protein beverages, with walnuts at their core, and has been the subject of a whole chain of research, development, production and marketing. After years of market baptism, companies have become industry leaders by building a strong core of competitiveness in product positioning, branding, technological innovation, quality control, marketing patterns and capacity building. The top product, the "six walnuts", is the top 80 percent market share, holding the walnuts' tits in the top of the market, and the brand's influence is deep into people's minds。
As the navigator of the vegetable protein beverages industry, the harbinger drinker has demonstrated a strong risk resistance and development resilience in the wave of recovery in the consumer market through a two-wheel-drive strategy of “size monolith solid fundamentals, diversification and new spaces”. In keeping with its “consumer-centred” business philosophy, the company continuously enriches its product matrix by innovatively introducing special products such as walnuts, walnuts and walnuts and soybean milk, while at the same time creating diversified specifications such as brain-shows, new sugar-free and fresh clothes, which cover all different consumer groups and mainstream price zones, and expands the consumption landscape to meet the growing diversity of consumer demand for healthy drinks with excellence。
Behind the product matrix must be an emphasis on product quality and quality security. Food safety management is also at the forefront of the industry. In 2024, the company successfully upgraded the iso22000 food safety management system to an internationally recognized fssc22000 system with a cross-cutting increase in the level of food safety management, building stronger food safety lines for consumers and continuing to consolidate industry quality poles。
Coordinate consumption trends, focus on layout and marketing upgrades
According to the data, six walnuts consume more than 100 million kilograms per year, not only the largest walnut deep-processor in the country, but also the largest walnut monomer processor worldwide. Behind these figures is an important demonstration of the success of the distribution network layout。
Faced with changes in consumer consumption patterns, purchasing patterns and upgrading, in 2024 there was a sharp market insight and bold strategic determination to launch a comprehensive innovation in business strategies and steadily expand the new market map。
Brands, through a systematic “product-price-channel-promoting” four-dimensional synergetic mechanism, have been crafted to efficiently market closed ecology, achieve significant operational efficiency leaps in stock markets and have succeeded in building solid barriers to competition. In the area of emerging channels, the grafts are active and accurate. Potential tracks such as in-depth layout live broadcasters, community group purchases, snack discounts, instant retailing, etc., are designed to meet the needs of the sub-species with product-specific tailoring strategies, with innovative packaging designs to enhance visual appeal and consumer experience, continuously pre-empting the market, injecting strong momentum into brand growth, and building incremental market space。
At present, the brands have achieved seamless integration and synergistic development of offline and offline channels, effectively increasing market coverage of products, effectively increasing brand viscosity and buy-back rates through landscape operations, and providing a gateway for firms to create differences in competitive markets。
It was noted that, as a market-segregated lead enterprise in the vegetable protein beverage industry, the strong market influence of its well-known brand of “six walnuts”, continuous product innovation, advanced production techniques and flexible and efficient market strategies had led to sound and excellent performance. As product structures become more optimized and market channels continue to expand, it is expected that the nutrients will continue to consolidate and upgrade their leading position in the industry, with a positive attitude towards development prospects。
