The world of dragon valley is officially online on february 20th
"the world of the dragons" is free on the first day. Checklist
The world of the dragons is bright on the first day. Eye
As one of the most influential action games in the country, the valley of dragons has accumulated over 200 million registered users with a solid user base since it was launched in 2010. After the first ip derivatives came online in 2017, the first ios bestsellers, the first moon-flowing water of over 1 billion, and new users of over 20 million a month demonstrated the enormous potential of the end of the wave after the ip swim。
In 2024, in response to the many calls from the valleys, the capacity of the ip was continuously activated, the development team was careful to listen to the needs and feedback of users, carefully crafted the old clothes of the dragon valley, with its high level of reduction and many optimizations, and succeeded in awakening old players and attracting new generations of users. Once the game went online, it received a mixed harvest, with an 82 per cent increase in the number of people active during the first week and an 88 per cent increase in income over the same period, highlighting once again the enduring charm of the dragon valley ip, while also generating a great deal of user feedback and technical experience for the follow-up valley world。
Similarly, like nostalgic clothing, the world of dragon valley is a product that has been pushed back after multiple rounds of user testing and collecting a large number of core user feedback. In the three previous rounds of testing, the r & d team, based on a large number of player feedback suggestions and data, has done a number of iterative and optimising exercises to ensure that a more refined version of the valley world is available that meets the expectations of the player — with the goal of retrospecting the classics — in an effort to achieve a perfect retrospection of the fighting, allowing the player to experience the original glamour of the valley at hand and to feel the new changes brought about by the progress of the era。
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The world of the dragons, with the slogan “classic crusades extrusion”, not only repeated the dramas and scenes at the end of the valley of the dragons at 1:1, but also followed classic combat mechanisms such as end-of-road physics collision engines and skills determination logic, floating air, hard direct feedback, and the initial hand-to-hand and combat rhythm. While retaining end-to-end unlocked combat systems, introduce skills slide design, set up a free-editing network, and further adapt to move-end operations. At the level of playmanship, the game adds to the mechanism of protection of potential systems, reinforcement of equipment and non-fragmentation, and optimizes the formation of curves to make the experience of enhanced growth smoother; removes the effects of skills markings in the 1v1-stairway and continuously adjusts the job balance to make the pvp more equitable; and introduces seasoning and new games such as the adventure system, the world boss, etc., to bring new experiences to users. After a series of changes and refinements, the world of dragon valley not only obtained nearly 80 per cent of the retention data, which exceeded the initial measurements of the valley of dragons and the valley of dragons 2, but also fermented through user fermentation from platforms such as taptap and the swimming rapids platform, which attracted more attention and appointments from users, further raising their expectations for the product。
The fun game x-king network works together to boost the volume of the game's voice
Quality advances have allowed the valley of dragons to become more competitive in the market, while rising human heat and excellent market performance have benefited from continued marketing efforts by both the fun game and the cain network。
In recent years, there has been growing cooperation between the two major producers of the k-jin network, and the cooperation between the two is no longer limited to legend ip, the adaptation of legend world ip, and the formal defense of rights, but has gradually expanded to more ip and more tracks. The joint launch of the world of the valley of dragons was clearly more coherent and efficient。
In terms of outreach, the fun game and the cain network have fully integrated their resources, not only to lay the foundation for advocacy through routine means such as advertising, but also to exploit the multifaceted outreach path that combines live live online with offline events, resulting in a significant increase in game booking traffic and widespread brand influence. This series of outreach initiatives is intuitively illustrated by the number of online bookings exceeding 10 million players。
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The world of the dragons has over 10 million players online
On the online front, the world of dragon valley has made effective use of live live live interactive and sticky features through the creation of several official live booths and the implementation of innovative 24-hour live webcasts on major short video and live platforms, continuously attracting the attention of a large number of new users, achieving a micro-intelligence index of 10,000 per day to 3. 14 million per day; and on the dithering platform, more than 400 million comprehensive issues related to the valley world were brought to light。
Underlined, the official “planning to listen” players meet on the eve of the launch, engage in a face-to-face, in-depth dialogue with core players and listen carefully to their comments and suggestions on the game, which provides valuable reference for subsequent optimization. In order to increase the volume of the game, outdoor advertising has also been placed at the heart of cities such as beijing, shanghai, guangzhou and shenzhen, to further enhance the visibility and impact of the game and to create a lively atmosphere in all directions。
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Plan to listen to the players on the line
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At the same time, in order to further enhance the players'sense of participation and the heat of the game, the world of the dragon valley began to organize the pioneer challenge a month before it came online. The event not only provided a stage for players to demonstrate their strength and skills, but also further demonstrated the character and pleasure of the game through live broadcasting and reporting. As the competition went on, the enthusiasm of the players was set on fire, and expectations of the game were rising. In the finals of the pioneer challenge, which took place the day before the game, many more star players, such as the “zz1tai posturing” and the “lita”, were present, adding more points of view in the form of star performances, contributing to the atmosphere on the ground reaching its peak。
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As a classic new example of ip, the fun game has once again evolved with precision control of the ip inner core; and the cain-eng network, based on a mature distribution system, provides a new paradigm for joint distribution by the industry through live resonance with advertising。
