On december 6th, china newsnet reported that recently a survey by the japan bank for policy and investment indicated that asian tourists were at the forefront of the country's national awareness and enthusiasm for visits to hokkaido. Moreover, the increased tourism outreach to china in hokkaido has resulted in chinese tourists visiting hokkaido being among the leading tourist regions in japan。
According to japanese read and sell news, recent research reports published by the japan bank for policy and investment have shown that asian tourists, along with tokyo and mount fuji, are at the forefront of domestic human tourism in japan。
However, in terms of awareness and visiting enthusiasm in hokkaido, asian tourists are less than 10 per cent aware of other hokkaido areas other than sapporo and the correspondence house. In response, the hokkaido branch of the japanese bank for policy and investment suggested that “an in-depth analysis of the benefits of each region and enhanced advocacy would further develop the potential of hokkaido tourist attractions”
In october, the japan bank for policy and investment conducted a web-based survey of 500 foreign tourists of each sex from eight countries and regions, including mainland china (beijing and shanghai), taiwan, hong kong, china, south korea, thailand and singapore. The japan bank for policy and investment listed 47 sites in the country and investigated the perception and enthusiasm of overseas tourists to visit them。
The survey showed that the proportion of tourists responding to hokkaido was 30. 2 per cent of the total, tokyo 64. 6 per cent, osaka 46. 8 per cent, kyoto 40. 3 per cent and mount fuji 32. 7 per cent. Of the top five japanese tourist areas, other than hokkaido, have been set up by the japanese government as the “japan gold travel route”. As a result, hokkaido, as an independent visiting area, is unique among asian tourists。
In the context of this, the local government of hokkaido and the tourist association, among others, have intensified their outreach to tourism through the establishment of a chinese and english web site, yuya hokkaido, which provides chinese and other asian country tourists with extremely detailed and comprehensive information on hokkaido transport and tourism. In addition, a low-cost airline opened a new 1,000-year-old airport route to hokkaido at sungda and kansai airports, facilitating the travel of foreign tourists to hokkaido from the japanese golden tourist route site。
The awareness of hokkaido among asian tourists is 65. 7 per cent, ranking fourth in japan's tourist attraction. The visitor from asia to hokkaido ranks third in japan, at 44. 6 per cent. Visitors from taiwan and hong kong, china, have been among the leading tourists in japan. The japan bank for policy and investment concluded: “many foreign tourists have indicated that they want to visit hokkaido because they have heard of it. Hokkaido tourist attractions have such characteristics. Hokkaido has a strong tourism brand for asian tourists.” foreign tourists have high expectations of hokkaido's natural landscape, diet, snow and hot springs. Guo gui ling
