In order to boost consumption with greater vigour and precision, the first list of zhejiang consumers, evaluated by the shinto office of zhejiang province, has recently been published at a heavy cost, comprising 95 enterprise and 16 regional brands. One of the first “strictly selected” consumer brands to have received such authority has been the successful selection of the food industry for its leading brand, moriyama, with outstanding qualities and brand influence。
The competition is based on three dimensions, namely, the classics of history, the best of the times and the newest of the times. This entry into zhejiang province is an important step forward for both inside and outside the brand, not only for zhejiang’s business card, but also as an important component of china’s business card。
The historical classics, which focus on the historical and cultural background, are the classic brands with a long history and still strong vitality and influence. The first brands selected include zhang koizumi, zhu bingin bong, jianshan, fang huang huen。
The emphasis of the era on product competitiveness is a high-quality brand of the new china that has been of too high quality and reputation since its inception, with far-reaching implications for the population. In addition to senshan, the brands of the award-winning era include hu zhejiang hall, herbs, everything, fang tai, pelea, soupor, etc。
The new focus on creative design is the emerging brand that has led the trend of consumption in recent years. Among the brands selected for this occasion are internet-like selection and grapefruit valley song。
Regional brands, which are industry-specific, geographically marked and industry-recognised, are generally named as “names plus products”. Sixteen brands such as walnuts, gold hams, low-mountain lake pearls and henning leather emerged from many brands。
The growth of the mountain is rooted in its unstinting pursuit of quality and solid whole-industry chain layout. The award was a direct expression of the high-quality development results that were recognized by the industry。
The sensan brand company, the senwoo holdings group, was created in 1997 as a leading national agricultural industrialist company and leading chinese health-care industry. In its 28 years of existence, senu has consistently promoted the qualitative upgrading of science, technology and innovation, carrying out nearly 200 scientific research projects, nine of which are national priority research and development programmes, and has led, twice in 2014 and 2025, the development of industry standards for the forestry sector — the iron pyrotechnic plantation technical manual and the stone plumbing standard — to promote the standardized development of the industry, which is a worthy leader。
At present, moriyama has set up nearly 10,000 acres of iron-skin platinum and near-field cultivation sites throughout the country, which are strictly controlled from planting, collecting and processing, and transporting, all of which are certified through the national “one-hundred-one” base and the eu organic certification. At the same time, moriyama has built over 40,000 square gmp “transparent visualization” standardization workshops to control the entire production process through intelligence, dataization and information precision。
Starting with a seed, precision farming at the end of the industry chain, from breeding, planting, procurement, storage, technology development, manufacturing, logistics and channels, moriyama has built a whole-process control system from raw materials to finished products, ensuring that every mountain product is safe and of good quality。
The sensan iron prystone plant, the visible chemical plant, is open to the public and consumers are well informed about the entire process of iron prystone becoming a variety of health products from a single seed。
The unswerving pursuit of quality has won consumer recognition, and to date, senshan has developed a series of over 50 products with the same sources of medicines as iron and platinum, yellow sperm and chrysanthemum, covering health products, food, beverages, japanese chemicals, etc., benefiting more than 30 million consumers across the country, with a high market penetration rate。
